PSA: Sorry, Those Apple Watch Band Swapping Sites Aren’t Going to Work
techcrunch.com
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With very good, completely unnamed authority. I'm not saying I doubt this particular claim, but just saying that you heard it from an anonymous source can't increase my trust in your report.
The photo of the packaging makes a pretty strong case.
It may be an employee that doesn't want to lose their job. Mainstream news is filled with news from officials "speaking on condition of anonymity"