Ask HN: Simple landing page or an informative one?
We’ve changed our landing page to be super simple. What do you think, is it better now?
Current version: https://staply.co
Old version can be see here: http://web.archive.org/web/20141026193118/https://www.staply.co/landing I can't tell what the product does. Maybe the extra-simple approach works for dropbox.com, but you'd need to provide more information when the only next step is to ask users for an email address. After the signup I don't feel comfortable to share files, even test files, with the founders. My inner fear is they'll message me while I just want to test out the product in private. It has the feeling of a shop clerk following my every move when I try a new product. In the current version, I can't tell what it does. The pic is way too small (I mean the text in the pic). May be bigger fonts might help. You may still want to add " A better way to share files and links
Turn them into one easy to read feed
and always know who sent what and why" Thank you for the feedback! I'd vote for the older version except making it a bit simpler, remove the first stock picture of the girl on computer, and skip straight to the screenshot. P.S, your product is pretty much standard functionality that basecamp provides. While it's great to ask for opinions, you should really be goal setting and measuring results against said goal. So if your goal is to have someone enter their email address, measure this and judge the pages from that and not opinion. This. 'What we like' and 'what works well' might be too different things. This sounds like a good case for A/B testing. Tools like optimizely.com make this very easy. Exactly.
Test it out and see what works for your target audience.
Opinion doesn't matter. I think the old version would be better, on the condition that you remove the first "slide"—It's the first thing I see and it doesn't tell me anything about the product. Thanks, it’s an interesting idea. We’ll definitely try it out! +1 to this Old version is better and informative. Thank you, we’ll continue iterating then :)