Settings

Theme

Apture and Kiw.is = URL shortening with a twist – Blog – Apture.com

blog.apture.com

6 points by joepestro 17 years ago · 15 comments

Reader

ironkeith 17 years ago

My reaction to redirect pages is always the same: "What? Oh." finds and clicks the skip ad button. So I don't really understand why sites bother with them.

Does anyone know of any metrics as to what percentage of the time that "skip" link is clicked? Does anyone know of any eyeball tracking studies to see how often people look immediately top right for that link?

I just can't believe those landing pages are of much value, but then I doubt I'm a typical user.

  • kineticac 17 years ago

    Those are all good points and questions.

    I think it also relies on the actual message in the content of the page. If that content is actually good, people will want to look at it. The percentage that the content is good? That's the question. Probably not too many.

somagrand 17 years ago

Great to see Apture and Kiw.is coming together. Huge fan of both products.

kineticac 17 years ago

Here's the example link from the post: http://kiw.is/5q

zacharydanger 17 years ago

Yay link-jacking?

I'll send a memo to my squad of social media engine search optimization experts.

  • kineticac 17 years ago

    not link jacking, it's putting a message before the redirect. You're still redirected to the original page. One way to think of it is a reverse twitter, instead of a message with a link, it's a link then a message.

    • zacharydanger 17 years ago

      It seems you work on Kiw.is so I'm not sure if I should even try to articulate why I find your product to be annoying.

      • kineticac 17 years ago

        It's unfortunate that you'd like to tell us what annoys you, rather than being constructively supportive. Hacker News is a community where hackers get together and support one another, being blunt about feedback is one. Talking about personal annoyances does not fit in to what this community is all about.

        I'm thinking I'm misunderstanding you, but if you have any feedback, we'd love to hear it. If it just plain annoys you, that's fine as well. If you don't mean it personally, I won't take it that way.

        • zacharydanger 17 years ago

          Interstitial pages with ads on websites are annoying enough, but this is taking it to a new level. When I (and I'd suspect lots of others) click a link, I'd like to be taken directly to that resource.

          In fact, a day or two back there was a story posted to HN that went to a kiw.is link. My gut reaction was, "WTF, where's the article. Oh there it is. Wait?! That was a 3rd party interstitial? Whoever submitted that link is a jerk and a half."

          So I guess what it boils down to is that I believe anyone who knowingly inserts an interstitial that could otherwise be avoided is a jerk and a half. Though, that's probably your target market; new media douchers for lack of a better term.

        • joshu 17 years ago

          Blunt? Ok.

          It's bad for users.

pclark 17 years ago

you think a 10 second holding page is good?

  • kineticac 17 years ago

    if it has good content. it would suck to get spammers or advertisers using it only, similar to following a Twitter user who's just spamming. But then there are the twitter accounts you like. It definitely can't mitigate all awful content. You're also getting these links from people you know hopefully.

Keyboard Shortcuts

j
Next item
k
Previous item
o / Enter
Open selected item
?
Show this help
Esc
Close modal / clear selection