How I Did the Impossible: HBO Without Cable TV
blogs.wsj.comTitle (while the actual article title) is imprecise.
The author still has "cable TV". The author has a "basic cable tier". He's getting it plus a $5/month discount against his broadband, so he is not actually paying anything to get the basic cable channels.
But he's not actually "without cable TV". Which is how he's able to watch HBO via HBO Go.
Which is why the title is imprecise.
Misleading linkbait headline. He still has a cable subscription, he just gave up his set-top box.