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Coyote v. Acme (1990)

newyorker.com

191 points by ChrisArchitect · 100 comments · 1 min read

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https://archive.ph/KgB6h

https://en.wikipedia.org/wiki/Coyote_vs._Acme

10 threads
ggambetta

Can't wait for the movie. I grew up on Roadrunner cartoons (among others, most notably Top Cat and Scooby Doo), and some of my earliest childhood drawings are elaborate diagrams of traps to catch the Roadrunner, with detailed if implausible Rube Goldberg mechanics. The Coyote might have nudged me towards engineering, not even joking.

  • mholt

    Reading these replies and you'd think HN'ers have no fun (or feelings) at all. The movie is funny, clever, clean (good for families/kids), emotional, and has important lessons and metacommentary that adults will enjoy. Not to mention the irony of the plot with what happened to the movie in real life. Go see the movie.

    • kemayo

      I saw it last night with my spouse. It was good, we laughed at a bunch of the visual gags.

      It's not as good as Who Framed Roger Rabbit, which is the obvious comparison, but it's legitimately fun.

      • AceJohnny2

        Thanks for reminding me to watch Who Framed Roger Rabbit again. It's one of, like, 5 DVD/Blu-Rays I own, because of how excellent it is.

        • aidenn0

          What are the other 4 movies you own?

          • AceJohnny2

            Princess Mononoke & Spirited Away (and also Kiki's Delivery Service because it was a package. Not that it's bad, but not as important to me as the other two)

            Into the Spider-Verse, for breaking away from the 3D animation movie style

            • aidenn0

              I'll have to rewatch Princess Mononoke; I haven't seen it since it was in the theater in the US. I remember not liking it as much as the other Miyazaki I've seen, but I'm a different person today.

              • AceJohnny2

                it was the first Miyazaki I saw, in college, and it blew me away. I still occasionally listen to Joe Hisaichi's soundtrack.

          • wolfi1

            I hope one of them is Doctor Strangelove

      • asdfasvea

        Agree. Seemed more like something that should go direct to streaming instead of big screen.

        Decent, not amazing.

        • kemayo

          I actually thought the big screen worked well for it. It was cramming a lot of background detail in that was fun to see.

    • sullivanmatt

      Completely agree. My wife and I absolutely loved it. Tons of fun, and unexpectedly quite intelligent.

      • hn_acc1

        I loved it too, and my daughters (who had access to several looney toons collections as kids) also seemed to enjoy it.

    • ChicagoDave

      And yet not one person laughed when I saw it.

      It was not a good movie.

    • dekhn

      I watched it (I'm a big old school looney tunes fan) and I don't think I laughed even once in the entire movie.

      • sanderjd

        My 5 year old spent the whole time laughing. We have the expression "grow up!" that we tell kids. Sometimes I think we need the opposite expression for adults who are peeved when cartoons don't make them laugh.

        • dekhn

          I simply feel that it could have been 10X better. They had everything for it to be great, and it was just.... adequate.

          Here's an example of Looney Tunes elevating the genre: https://en.wikipedia.org/wiki/What%27s_Opera,_Doc%3F

          • sanderjd

            To me, this seems to be an expectations issue. I thought it was going to suck. It's a live action and cartoon mix about looney tunes, itself a broad and very meh cultural artifact IMO. Compared to my expectations, it was funny and good. It seems that you had very high expectations for it to "elevate the genre", which ... I struggle to understand why.

      • FpUser

        Same here. It was really cheesy for my taste

      • rkuykendall-com

        You missed some really good jokes.

  • AceJohnny2

    As marketing goes, I appreciated the Reddit AMA [1] where "Coyote" responds in-character and only via signs.

    [1] https://www.reddit.com/r/movies/comments/1w58qjb/hi_reddit_i...

    My favourite is his answer to being compared to an actual coyote catching an actual road-runner: https://www.reddit.com/r/movies/comments/1w58qjb/comment/p7d...

    • kulahan

      Him responding to why he's freeballing it in the new movie is another gem. Very cute thread.

  • Insanity

    I watched it on release day because a friend wanted to go, I had no expectations and wasn't even aware of the film before.

    But it was definitely one of the most fun films I've seen this year. Honestly if I had to choose a film to rewatch, I'd rewatch Coyote vs Acme instead of Nolan's The Odyssey.

    • mauvehaus

      Depending on just how uninclined to rewatch The Odyssey you are, you may enjoy the hell out of Emily Wilson's review. For a taste: "It lacks psychological, emotional, political and ethical depth. Its narrative structure is gimmicky. The writing is abysmal. None of the characters has convincing motivation for their actions or words. There are no sex scenes, and all the food looks horrible."

      https://www.lrb.co.uk/the-paper/v48/n14/emily-wilson/an-unco...

      • persedes

        Did wonder about the review, it probably sold well in the news papers and part of me thinks that the Odyssey team might even agree with her, but IMHO it's mostly overblown? The movie is good an wildly successful, and maybe I've gotten less jaded, but felt like her criticism did not land ( saying that as someone who loves to poke holes at things and reading a good polemic).

        • amiga386

          She's entitled to her views, and others are entitled to think, like you, that her review is overblown.

          My view is she has some good points about script and plot, given her expertise is in writing, but she's under-emphasising the importance of the visual arts.

          Remember that Slashdot's review of the iPod was "No wireless. Less space than a nomad. Lame.". Not everybody has to like the popular thing.

          I quite like watching Yahtzee's Fully Ramblomatic reviews. He's known for giving most games a kicking, but he does highlight what's good in a game as well as its bad points. I'd rather hear what he has to say than get a adverising puff-piece review from IGN. Even for games that I strongly enjoyed, he usually raises good points about them that I'd agree with.

      • majormajor

        Not a huge fan of the movie (largely because I think the story is rather meh and played out, sometimes classics can stay in the academy and are no longer fresh enough to merit a big budget retelling), but it had one major redeeming factor of not being as un-fun as that review.

  • bthallplz

    Watching it in the theater was a fun experience. It seemed like most of the audience were containing their laughter, but me and one other guy were just belting out laughing. It'd be fun to go see again simply to get a sense for how many people will be less reserved with their laughter.

  • riffraff

    I expected the movie to be crap, but a friend went and enjoyed it a lot and I trust their judgement. He also shared with me the idea that Wile E. Coyote was basically what inspired him to get into engineering as a kid, and I think he's probably not the only one.

  • BloondAndDoom

    I went for the kids but enjoyed way more than I thought I would. So many references to childhood memories.

  • kraquepype

    The best times were chilling out with my grandmother watching Roadrunner and other looney tunes.

    She always felt bad for the coyote... not in a root-for-the-bad-guy kind of way, but because it was always stacked against him.

    I know the movie is about Acme selling him defective goods, but I wonder how they'll address the way that his entire world including it's physical properties seemed to conspire against him.

  • qingcharles

    I really enjoyed the movie. Had some really, really funny moments. I was hoping for more of the legal aspects to be explored, but that doesn't happen :)

  • sanderjd

    I thought it was good! I had low expectations and they were well exceeded.

  • glimshe

    It's a bit disappointing, I'm sorry to say. It's just not as funny as it looks. I went to the movie with the whole family and, despite loving Road Runner, it felt repetitive and stale.

    Not too bad, but not great either. If you lower your expectations you may enjoy it more than we did.

    • negzero7

      It was a good popcorn movie. My family and I loved it and thought it was funny. The story line itself was predictable and repetitive as you said but the throwbacks, cameos, and nostalgia was very fun.

    • pizza234

      I personally liked it a lot (although I don't think it's "great" either), because I find it very funny to see cartoon characters in roles that are far from their canon. I've even found moving the scene where Wiley shows the value of persistence.

      • jolt42

        The Looney Toons Show from 2011 - I thought the same about role changes, but the show is an absolute gem, at least the second season when they got the characters to gel.

    • dragonfax

      Loved it myself. Brought a friend that grew up on Looney Tunes and he had a blast. Couldn't stop laughing the whole time.

      It's pretty much constant jokes except for a few emotional bits that actually work, surprisingly.

    • steve_gh

      Went to see it with family last night. We loved it.

      • laddershoe

        I'd love to take my kids (ages 7-11) but they didn't grow up with the cartoons. Will they still find it entertaining?

        • xrd

          My kids (9 yr old girl, 11 y/o girl, 13 y/o boy) said it was the best movie they have ever seen. They are not super familiar with Looney Tunes. It isn't uncommon that they would see something and immediately it becomes their favorite movie, but the discussions afterward were different.

          I loved it (52 y/o dad). I've been fascinated by it since hearing a few years ago about the tax write off situation.

          A bit of extra context: since seeing MacGruber, I want to see anything with Will Forte (I know that's misguided, but I can't help it).

          • wredcoll

            Wait, are you implying you enjoyed macgruber??

            • xrd

              I LOVE MacGruber. And, I'm not afraid to be public about it.

              I know it is silly and the jokes are juvenile. But, he is so fully in the character for the entire movie, and it is a joy to watch.

              • wredcoll

                I loved macgyver growing up (unusual I know) and I found macgruber just incredibly mean spirited, like, it wasn't a parody that loved its source material and audience, it felt like it hated it.

                • xrd

                  I never really thought it was a parody of that show. The name is similar, but did not feel like it attempted to parody it in any other way.

          • ButlerianJihad
        • sanderjd

          My five year old who has never seen a Looney tunes cartoon thought it was hilarious. (It made me think he'd probably love actual Looney tunes cartoons!)

        • mandevil

          My kid (9yo) had seen a couple of Roadrunner cartoons on Youtube, no more than that. e.g. I don't think he's ever seen a Sylvester-Tweety cartoon. It didn't matter, he enjoyed the movie a lot. Beyond the very basics of Coyote and Roadrunner, which everyone picks up very quickly- and if you don't they do a great modern version in the opening minutes to bring you up to speed- the movie doesn't need deep knowledge of the WB cartoon universe. It's not like the MCU that way.

          And the fact that it reinforced a message his mom and I have been trying to teach him (about the importance of not letting failure keep you from trying again) was a bonus for us.

        • hundt

          I took my 7- and 10-year old and they enjoyed it, especially the 10yo. We watched a couple hours of Looney Tunes compilations on YouTube the day before to introduce them to the characters.

        • Doctor_Fegg

          My 10-year old loved it. I'd shown him a few Road Runner cartoons on YouTube beforehand.

        • close04

          > Will they still find it entertaining?

          Only one way to find out.

    • jolt42

      I didn't find the original R.R. particularly funny like the other Looney characters, I was more drawn in by the cleverness or "what is going to happen next?".

    • fortyseven

      It's just might be the first negative word I've heard about it. I saw it opening weekend and it was a blast. Not groundbreaking, Roger Rabbit style, but a strangely wholesome, funny flick.

    • AnimalMuppet

      I thought it was reasonably good. A few moments were laugh-out-loud, a few were touching, a few surprise reveals, a few plot holes. Worth watching once, but not spectacular.

      But not worth watching in a theater. The big turn-off to me wasn't the movie itself. (Yeah, this is going a bit off topic.) I got in the theater ten minutes early. Eight minutes before the start time, they started showing ads for popcorn and soda. Ad after ad after ad after ad. Those ads continued until twenty five minutes after the scheduled start time. Total ads: thirty three minutes. Attached to a movie that I paid for. If theaters wonder why people don't go to movies any more, that's why. Or at least, it's a big part.

      • mattmcal

        If you buy tickets online from AMC, they now show a disclaimer that tells you the movie starts around 25 minutes after the listed show time, though usually it starts 30+ minutes after.

      • PaulHoule

        I can't complain. I live near a small city that was showing this film at a small and intimate cinema downtown and and at a multiplex at the mall. So there's competition and at the downtown cinema I showed up at the start time saw a few trailers and enjoyed the feature.

      • tetris11

        Yep, reasonable film to stream. Wouldn't pay theatre money to go see it

        • mandevil

          Is it going to be streaming? On which platform? With the "HBO canceled it, wouldn't even release it to streaming" already in its history I am very unsure that it will even end up on streaming, and so decided to see it in the theater.

          And I hit a Sunday matinee with my 9 year-old so it was $10.75/person, which felt worth it to me.

      • Paul_Clayton

        I wonder if ads (not 20+ minutes straight of ads!) would be less annoying if they were diverse and even moderately entertaining.

        E.g., have a customer standing in front of the concession stand saying "Man, the popcorn costs an arm and a leg." followed by an alien with many arms and legs saying "Here, I'll pay." detaching an arm and a leg. The original speaker leaves with his popcorn and the alien buys itself some popcorn (another arm and leg taken off), takes a taste and says "Mmmm. Worth it!" (That might not be a great ad, but I am not that clever at advertising. However, I think that would at least make me smile if not laugh, and a professional should be able to find better concepts and execute them well.)

        Having modestly different versions (like openings for The Simpsons) could be a cost effective way to made different versions that could actually draw attention by trying to see what is different and to see Easter eggs for movies for frequent theater goers (or those staying for a double feature).

        With big time movies, the movie production company could provide one or two generic ads with various small variations (like a character from the movie being shown or being promoted with a earlier trailer sitting down next to someone in a theater "watching" a trailer who says "I clearly got here too early." to which the character says "That's why took the time to stop by the concession stand" and waves his box of Milk Duds (or other item from the concession stand) while holding a drink in the other hand.

        I think there are so many ways to make advertising less annoying. However, even with no repeats and interspersing ads with trailers and shorts (possibly with some product placement, i.e., subtle advertisement), twenty five minutes sounds painful. Entertaining, or at least mildly interesting, advertisement also requires more effort and some appreciation of the audience. Why bother when one has a captive audience? Even with good targeting information, there is also the problem that those wanting to buy the movie goers time/attention may not be selling something of interest (though I could enjoy a clever car ad even though I do not drive and have a slight anti-car bias). With low effectiveness of ads (and so selling price), their number would be increased to compensate for individual ineffectiveness even if the theater is not especially greedy. Driving away movie goers with more ads, then means even more ads need to be shown to compensate for the reduction in eye count.

        I have not gone to a movie for about a decade — Interstellar, which was released in 2014 — and I did not really enjoy the experience. Beside problematic aspects of the movie, the sound volume was not comfortable, the social environment was not comfortable, and I went because my host family urged me to go. However, there was not a long feed of ads, so that experience was relatively good. Anyway, I may not be the best person to ask about the contemporary movie going experience.:-)

      • cultofmetatron

        the price for movie tickets in america are insane too. I went to see the odyssey in malaysia. It was less than half the price for an equivalent experience.

      • ViktorRay

        For me I actually like seeing trailers before the movies. Personally I feel like the trailers are part of the experience and I can’t help but feel some disappointment when a movie starts with no trailers in front of it.

        • skeeter2020

          Trailers have been a big part of the movie-going experience as long as I've gone to theatres. Coca-cola, Ford and Government of Canada ads? Not so much.

          • Hugsbox

            Exactly this... when I was a kid it was all movie trailers, now they play the same fucking ads I get on youtube.

        • qingcharles

          It's not the trailers most people are mad about, but ads for products that they stick before the trailers even.

    • troupo

      I feel like all Looney Tunes movies are that: not too funny and drawn out.

      A complete aside: nothing wrong with that. A forgettable afternoon entertainment is also fine. And it ahouldn't be delegated to Illumination near-monopoly on it.

    • EGreg

      Saw it the other evening and I have to agree. The plot is — lame and inconsistent? I would recommend “who framed Roger Rabbit” over this.

jimmySixDOF

Years ago, I worked on some equipment from a company called Acme Packet that made Session Border Controllers for the telco IP voice space and was just trying to remember why they called it ACME and it's interesting to trace the history of the term from the classical Greek (Apex) to the pejorative "A Company Making Everything".

https://remosince1988.com/blogs/stories/acme

  • alterom

    Acme is just a way of calling your company "Best Brand" or "Peak Product" while being just a tiny bit less pretentious about it (and, conveniently, getting yourself listed before "American Anything" in lexicographically sorted lists).

    It was only a matter of time before company names like that would be mocked.

    That said, Best Buy is still a thriving business / brand (as are American Apparel and AAA).

    • rbanffy

      At this point in time, it's impossible to use the ACME brand and not think of Wile E. Coyote's engineering career.

      And, quite frankly, it would make me chuckle a bit. Since whoever's doing it knows about the cartoon ACME, I am sure they take quality seriously.

GarnetFloride

We saw it over the weekend and had a blast. There were a lot of easter eggs and cameos that we saw but we know we missed a fair number of them. Not enough to see it in theaters again but at home with freeze frame.

You could tell the people who made this movie really loved doing it. That's the real thing about it.

Its also commentary on corporate media, that the execs tried to kill it only tells on them.

  • rbanffy

    > You could tell the people who made this movie really loved doing it. That's the real thing about it.

    Who wouldn't? I'd PAY to help with it.

gorgoiler

1. Re: complaint (1) the court should be aware of clear video evidence that, contrary to the claimant’s statement that a “rocket sled” was delivered via parcel post, that in fact the delivery was twofold: one 33” acme jet motor and a set of acme handlebars.

2. That the claimant used these to construct their own “rocket sled” is clearly outside any realms of liability for the defendant, who has not ever warranted that these two products be safely combined into a makeshift vehicle on the grounds that it would patently unsafe to use an acme jet engine for anything other than its intended purpose.

3. On this material inaccuracy alone we move that the claim be immediately struck out. See https://m.youtube.com/watch?v=8JuVMoGj6fE&t=180

ChrisArchitectOP

https://archive.ph/KgB6h

New Yorker magazine article the 2026 film Coyote vs. Acme is based on. (https://en.wikipedia.org/wiki/Coyote_vs._Acme)

  • WorldMaker

    Technically the 2023 film. It's delayed release to theaters was an interesting debacle of Hollywood Accounting. Given it claims to be "Based on a True Story" the biggest implication is that Discovery did not want you to see this film.

hurtbaseball

I can't recommend the movie enough. Saw it over the weekend and it's very funny and entertaining.

flint

How big a miss in not turning production and direction over to Bob Odenkirk?

  • imglorp

    Bob is a genius, sure, and has a little voice acting, and yes dark comedy, but why would he have been especially fitting for Looney Tunes style silliness?

    • Rooster61

      His voice acting in Tim & Eric regarding the Cinco line of products seems to go right along with the humor of the iconic Acme brand. I think he'd be great at this.

SilentM68

Excellent Movie. Wish it had more publicity.

ubermonkey

Ha! I remember reading this in print.

In other news, I am old.

piekvorst

Nice text editor

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