Ars Technica updated the look on their site, calling it Ars 9.0

No matter how well meaning or great it is, a large UI/UX changes without explicit user control (users clicking some download or update button) will always be met with vocal users revolt. I have not met a large UI change where I go "this is so much better than what I'm used to for the past years" Why do sites do this? Is the goal to attract new users? Just know that this comes at the cost of existing users irritation.

I will take around 1 year to get used to all the changes--just in time for the next large one to take place again. This is why I am always in a state of discontent.

Off topic--this came closely after my Sonos systems UI changes. It's like the whole world is telling me I am no longer their market demographics.

They looked at The Verge‘s last, abysmal redesign and said "I want that look, too".

This is horrible. All of the views are impossible to parse quickly.

Dear god