Show HN: Streamline Your Funnel Analytics with Dynamic UTM Tags and JavaScript
fusebit.ioI built a JavaScript snippet for your website to solve the problem below.
While UTMs are ubiquitous in analytics, the best practice requires constant effort to ensure external links are tagged. The reality is that only a few links contain UTM tags. Links that do have UTMs are often only digital marketing campaigns, generated through manual tagging with the help of a campaign tracking URL builder. This creates a challenge when you want to create standard reports to compare the performance across all marketing channels. This is even more important when your analytics stack extends beyond the Google ecosystem.
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