Ask HN: I'm a builder. How do I learn to sell?
I don't think I'm the only one in that position:
I'm a developer and love building stuff. I would love to know how to sell and do marketing, but I'm a bit overwhelmed, there is no "Hello World" tutorial for sales, or so it seems.
How do I learn about sales and marketing? Any book/video/online education I can follow to help me?
I need to get out of the pure "builder" mindset I've had for the past 10 years. If your software is a real tool that can help people,
Marketing is just an application of influencial psychology that aims to sell. Know your basic:
https://youtu.be/uKbcmlKb81c Copywriting just uses this principles.