Why mobile app localization is critical for your business

Let's face it—mobile apps have become day-to-day tools for many of us. In 2020, consumers downloaded 247 billion apps. It's safe to say that if your app is only available in a single language, you're missing out on creating a delightful experience for your global audience.

In reality, localization has some drawbacks, such as prolonged development time and cost. For example, every new feature or little text change will now take more time to develop. And while this time add is often linear, it can be significant. As a result, some developers avoid app localization at all costs.

When it comes down to it, despite these drawbacks, there are still numerous reasons why you should consider app localization.