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Apple Store Down. Verizon iPhone Coming

store.apple.com

22 points by dawsdesign 15 years ago · 12 comments

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modeless 15 years ago

Why does Apple always take their entire online store down whenever they do product updates? It must cost them hundreds of thousands if not millions of dollars in lost sales every time.

  • ugh 15 years ago

    Does it? Buying something in Apple’s online store is not like buying your favorite cereal in the supermarket. You are not going to not buy that $500 iPad or that $1700 MacBook Pro because the store was down for a few hours. I don’t think you can look at the average hourly revenue of the online store, look at how long it was down and calculate Apple’s revenue loss from that.

    Only the super-rich can afford to go impulse buying in Apple’s online store (or any store selling expensive stuff).

    • modeless 15 years ago

      I don’t think you can look at the average hourly revenue of the online store, look at how long it was down and calculate Apple’s revenue loss from that.

      Of course not. But neither can you say that 100% of people will come back after the store turns them away. There is undoubtedly a cost to store downtime; the only question is how much. On a high traffic store like Apple's, even a small percentage of lost customers is a large amount of money lost.

  • jkincaid 15 years ago

    Perhaps the free press generated by every brief downtime more than compensates for it? (that isn't me being sarcastic, it's just a guess)

  • xenocom 15 years ago

    It probably has more to do with the technology they use than anything. With high scalability comes great pains-in-the-ass to upgrade. ;)

mlinsey 15 years ago

Is this the first we've seen of details of the Verizon data plans? I'm a tad disappointed but not surprised that the wifi hotspot is an extra $20/month, not including buying metered bandwidth that's separate from your regular unlimited data plan, and not including some sort of activation fee. (I can only imagine how costly it must be for Verizon for you to switch on a feature baked into the phone's OS)

diziet 15 years ago

I'd already preordered it for my mom on the Verizon website. It took about an hour for the CC info to be accepted, they must be getting a lot of the orders.

dawsdesignOP 15 years ago

Store is up. Verizon customers may now upgrade

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