Appear.in Changes Name to Whereby

  > When is this change happening?  
  >  
  > As of July 25, 2019, all Norwegian accounts will be
  > redirected to Whereby.com. *Due to a court mandate
  > Norwegian based users will no longer be able to visit
  > the appear.in in page as of August 25th.

So this sudden change wasn't your everyday marketing decision.