Why AppLovin was acquired for $1.4B and who's next
medium.comChartboost is so widely adopted? I don't hear of them so much. That said, I know they are really big with games, so maybe if you dominate games, you sorta dominate
I am surprised too that Mopub has slipped so much. It would be awesome to see a time series of all the SDK install base over time.
Twitter is the champ in snatching defeat from the jaws of victory
Have you seen the exodus from Twitter? Most of the senior Mopub team left within months of the acquisition. The CEO left within 6 months. Yeah, I think I'm surprised it didn't slip more.
Oh yeah Twitter is cooked. Their Crashlytics SDK is awesome. Answers is good too. I actually think if they spun out their SDK biz, it would actually be a real interesting business.
Looking at the exits here, why do people say adtech is out of fashion. I mean, there are some really big exits here.
This is great chart. If I was an acquirer that hasn't bought anyone, this is what I want to dig into
Isn't the SDKs apples and oranges? I think some like Vungle are video ads and not display ads.
I think the point is they all serve ads
It would be great if you put how much they raised next the the exit column.
Good point, I'll add it in a bit.