The 4 main types of visual engagement tools
You might not have heard the term “visual engagement,” but if you work in marketing, sales, or customer service, visual engagement is probably a big part of what you do, especially as we move towards increasingly remote and hybrid models of working and selling. While the term might not be widely used (yet), the technology is. Visual engagement tools are at the forefront of new models of customer engagement and digitalization. A solid visual engagement strategy can boost ROI and reveal hidden opportunities in your customer journey. This guide will explain the basics of visual engagement, talk about why it matters, and give a brief rundown of the main types of visual engagement tools.