Joanna Wiebe Old School Copywriting for New School Businesses

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Joanna Wiebe Old School Copywriting for New School Businesses

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    “You'd better notlet your father see this.” John Caples’s mom @COPYHACKERS#bos2017

  • 3.

    IF IT FEELSSAFE, SCRAP IT @COPYHACKERS#bos2017

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    “Five times asmany people read the headline as read the body copy.” @COPYHACKERS#bos2017

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    “I find ifI drink two or three brandies, I’m far better able to write.” @COPYHACKERS#bos2017

  • 6.

    COPY IS NOTYOUR BRAND’S CREATIVE EXPRESSION. COPY IS YOUR ONLINE SALESPERSON. @COPYHACKERS#bos2017

  • 7.

    WANNA BE CREATIVE? WRITEA poem. got that outta your system? great - let’s work. @COPYHACKERS#bos2017

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    I ROLL WITHTHE HARDEST. MAKE MONEY WITH THE SMARTEST. AIN’T GOT TIME FOR YOU ARTISTS. bOS-APPROPRIATE rewrite of lyrics by The Game @COPYHACKERS#bos2017

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