White Hat SEO, Grey Hat and Black Hat Explained - By Nicolas Gorden

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White Hat SEO, Grey Hat And Black Hat Explained

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  1. As a growth hacker, I really appreciate the association between blue hat SEO and growth hacking. Some of us just want to grow revenue and build a business. I think at some time this would be a business consultant, or ‘product management’. But what it’s called is really irrelevant if we deliver results. I’m going to use your post to hep my customers understand why ‘white hat’ isn’t always really white hat.

    1. Results are what we are paid for as consultants, I’m with you.

  2. I had a professional build my website and do some SEO, but it isn’t showing on google. Why is my website not showing, even for it’s own name?

    1. I’ve emailed you so I can review your website.

  3. I have a client that’s asking me to rank for an adult entertainment keyword, but they only want to do white hat. Do you think it’s possible?

    1. Anything is possible, it’s all about what’s probable. They will need to have some massive authority to rank for most adult, that’s one tough market to be a white hat in.

  4. I was wondering where negative SEO comes into play in all this? I recently had a client’s website be the target of a DDOS and xrummer spam campaign. They managed what they were looking for, Google penalized the website. Now I’m working on getting the penalty removed.

    1. Negative SEO is the losers route. Someone can’t win and therefore they try and hurt those who are. You’ll need to disavow the links. Also, you’ll need to see if you are really penalized or simply your algorithmic rankings went down. I’ll send you an email to help.

  5. We offer grey hat SEO services but always let our customers know where we stand on our techniques. If a customer is adamant that they want pure white hat SEO, we begrudgingly accept. But generally we prefer clients who want aggressive results, which we deliver.

    1. I think as long as you deliver value to your customers and you are honest and upfront about your methods, there’s nothing wrong with any specific technique.