Yogi | AI-Powered Consumer Insights for CPG Brands

5 min read Original article ↗

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Unified voice of the consumer platform

Everything consumers are saying, finally in one place

Connect product reviews, support tickets, social chatter, app feedback, and surveys into a single, searchable source of truth.

Trusted by the world’s leading brands

Hundreds of feedback sources

Product reviews

Mobile app reviews

Social & forums

Consumer care

Surveys & research

Video & more

One searchable source of truth

Ready to give you the full story without the endless digging

Unlimited ‘aha’ moments

AI-powered insights backed by real consumer data you can trust

“With all our feedback in the same place, we’ve never had clearer direction for our brand.”

Domonique Brown

Director of Customer Experience

“Yogi helps me feel more confident in the data that I’m delivering ... with the supporting evidence at my fingertips.”

Sarah Ellefson

Marketing Analytics Manager

“Having a tool like Yogi is really imperative for us to understand how to move forward.”

Karen King

Director of Product Development

“Yogi got me in touch with our customers in a way that manual processes never could.”

Ram Iyer

GM World Wide Consumer Channel Marketing

Zero barriers to insights

Make consumer-led innovation feel effortless.

Proactive intelligence

Never miss a shift. Get performance digests, competitive alerts, and category insights delivered automatically to your teams.

Ask Yogi AI

Ask any product, brand, or consumer question in plain English—get instant answers with charts, themes, and verbatims, tailored to your role.

Custom dashboards

Spin up dashboards fast, and let Yogi do the work to refresh your data and surface shareable, slide-ready insights.

Intuitive filtering

Easily exclude promotional or syndicated reviews, filter by feedback source, category, brand, and more.

Instant AI summaries

Summarize any point of interest to instantly understand what’s driving shifts in consumer sentiment for your products.

Timely alerts

Get early signals of changing consumer perception in time to take action—for your products as well as your competitors.

Tailor-made for consumer brands

Capture the category and retailer nuance you’ve been missing.

SKU-level precision

Don’t stop at broad trends—zoom into each product, reveal what’s driving feedback, and act with confidence.

Competitive benchmarking

Benchmark brands and products across retailers, categories, and themes to spot gaps and capture share.

PDP optimization tools

Discover the exact words, features, and claims that confuse or convert shoppers, and improve product pages with confidence.

Brand-wide innovation

Inspire every team with instant access to game-changing insights.

Consumer Insights

Move from reporting to real impact—turning every signal into insight your brand can act on.

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Marketing & Brand Strategy

Uncover what drives consumer engagement today—and what will set your brand apart tomorrow.

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E-commerce & Digital Shelf

Root every PDP in real shopper language—so your products stay relevant and rise in search.

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Innovation, Packaging, R&D

From feedback to foresight—clearly see what to fix and how to shape your next breakthrough product

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Consumer Care & CX

Transform consumer feedback into insights that drive better experiences across your brand.

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Built for enterprise

Drive consumer-led wins at scale with enterprise-ready AI.

Proven for your industry

Uncover category-defining insights in your market.

Ready to act faster on what your consumers are saying?

Lead with insight—not lagging reports, guesswork, or noise.

85%

Less time spent on manual analysis

20x

Faster answers to strategic questions

200M+

Consumer feedback records analyzed 


400+

Brands trust Yogi as their source of truth

The old way

Gut feel & outdated research

Siloed, fragmented data

Slow, manual reporting

Hidden consumer signals

The Yogi way

Consumer-first decisions in real time

One source of truth across teams

Always-on intelligence, instantly available

First to know, first to act

Frequently asked questions

Everything you need to know about Yogi for your team

What is Yogi and how does it help consumer goods brands?

Yogi is an AI-powered Unified Voice of Customer (UVoC) platform built for enterprise consumer goods brands. It transforms scattered consumer feedback — from reviews, social media, surveys, and consumer care — into clear, real-time insights. With Yogi, brands uncover hidden trends, understand the “why” behind sentiment, and make smarter, faster decisions that drive growth, loyalty, and innovation.

How does Yogi’s AI analyze consumer feedback from reviews, social media, surveys, and consumer care?

Yogi aggregates millions of feedback points from diverse sources — including product reviews, social conversations, mobile app store feedback, consumer care interactions, and survey data. Its purpose-built AI removes noise, identifies sentiment drivers, and detects emerging trends. The result is precise, trusted insights that teams across the business can act on immediately.

Why should consumer goods brands choose a Unified Voice of Customer (UVoC) solution like Yogi?

Traditional research and siloed tools are too slow for today’s shifting consumer landscape. Yogi unifies every feedback source into a single source of truth, giving insights, marketing, product, and CX teams shared visibility. This helps brands stop guesswork, cut wasted time, and stay ahead of competitors by responding to consumer needs in real time.

How does Yogi compare to traditional research or DIY analytics tools?

Manual research and DIY analytics often produce fragmented, delayed, or biased insights. Yogi delivers clean, explainable intelligence in real time — without the need for extra data science resources. Recognized as the 2025 AI Breakthrough Awards Winner for Natural Language Processing Company of the Year, Yogi combines speed with enterprise-grade reliability, helping brands scale confident decision-making across the organization.

Which industries and leading brands use Yogi today?

Yogi is trusted by global consumer goods leaders across food & beverage, beauty & personal care, health & wellness, pet care, home care, baby products, and more. Brands like Nestlé USA, Microsoft, Unilever, Mars, Kohler, and Church & Dwight use Yogi to uncover trends, outsmart competitors, and optimize their products and messaging.

How accurate and trustworthy is Yogi’s AI for making high-stakes brand decisions?

Yogi’s AI is grounded in data integrity and designed for enterprise-grade decisions. Trained on millions of real-world data points, it avoids duplication, bias, and hallucinations through rigorous quality controls. The platform delivers precise, category-specific insights you can trust — empowering teams to move quickly while reducing risk.

Still have questions?

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