AppLovin Said to Acquire Berlin’s Adjust in $1 Billion Deal

· Bloomberg ·

1 min read Original article ↗
Photographer: Lam Yik/Bloomberg

Mobile apps company AppLovin Corp. is acquiring Adjust, a Berlin-based startup that makes tools to measure the performance of apps.

The deal values Adjust at close to $1 billion, according to a person familiar with the matter, who asked not to be identified because the information is private. The transaction is subject to regulatory approval, according to a statement Wednesday that didn’t disclose the terms of the agreement.