Back when I worked at Infogram and Prezi, one of Infogram’s co-founders Alise Dīrika loved to tell the founding story with a simple image: a wall of text on the left, a chart on the right. Same data. One you skim past. The other you grasp instantly.
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We all nod at that. But what Alise was really showing was something deeper: The right presentation changes whether people actually understand what they’re looking at.
An image is worth a thousand words.
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