Okay, I don’t actually hate sexy, I’m just not into “sexy” businesses. If I’m rolling into a pitch with a pair of shades saying, this is the “hottest new thing - like sex but with computers”, I’ve done something wrong.
After working for and with many startups, the things I am most interested in are businesses that don’t ooze sex appeal. I like businesses that enable positive changes or facilitate important aspects of our life.
What do I mean by that? The areas that I am keen on tend to be:
Social impact
helping underserved communities (Obama Foundation)
education (edutech, universities)
Sustainability
green products (Kadeya)
farming/environment (agritech, natural replacements for plastic)
Operational
infrastructure (CrowdStrike, construction firms)
work tools (Monday, Google Suite)
I want my contribution to society to be fundamental - something that we all use in our lives and never think about.