Narrative Violation : “Don’t invest in MBAs” If you just invested in the HBS Class of 2011, you would have hit $100B+ in market cap. - Coupang: $60B - Grab: $17B - Gojek: $10B - Oscar Health: $7B - Stitchfix: $5B Lesson? Don’t make up “proxy rules” in a game of outliers.

Narrative Violation : “Don’t invest in MBAs” If you just invested in the HBS Class of 2011, you would have hit $100B+ in market cap. - Coupang: $60B - Grab: $17B - Gojek: $10B - Oscar Health: $7B - Stitchfix: $5B Lesson? Don’t make up “proxy rules” in a game of outliers.