Shopify is launching Audiences. I have been working on a Shopify app in the same space for more than a year, and want to share my perspective. This is why it matters and Facebook should be afraid. 🧵🧵

Shopify is launching Audiences. I have been working on a Shopify app in the same space for more than a year, and want to share my perspective. This is why it matters and Facebook should be afraid. 🧵🧵