Foundation — today
A design consultation that listens to your space, draws on a curated library of expert thinking, and leaves you with a written plan you can save.
Stofa — built on nine years of real design decisions.
Considered
Built to converge on an answer, not chat forever.
Knowledge-grounded
Every reply is informed by curated expert articles, not generic web summaries.
Conversational
You talk it through. You leave with a written plan.
FROM THE BETA
Best advice I got, really good. I'd like a bit more available style — industrial, brutalism, rustic — and maybe a few 'I love/hate both of these picture', but that's nitpicking.
700+
beta consultations delivered
100%
positive beta feedback
30
Studio early-access signups
700 consultations delivered to beta users worldwide. Foundation is open to everyone now.
ROADMAP
Foundation today. Studio eventually.
Each stage adds a real capability — paint, furniture, generated imagery, projects. Founding subscribers get every one at no extra cost.
FOUNDATIONSHIPPED
A real conversation about your room.
A focused chat with curated expertise behind it, ending in a written plan you can save and reread.
VOICESTODAY
Talk it through, out loud.
Describe your room as you walk through it. Voice input, plus references on the same turn.
PALETTENEXT
Real paint, picked for your light.
Specific colors and finishes — actual brand names you can buy locally — chosen for how light moves through your room.
PIECESLATER
Furniture you can actually buy.
Real product matches against shops that ship to your address. No affiliate spam, no out-of-stock filler.
VISIONSLATER
See the room before you build it.
Generated imagery of your room with the plan applied. Show your partner. Show yourself.
STUDIOLATER
The whole project, in one place.
Multiple rooms, ongoing work, a real timeline. Foundation grows into Studio.
All future stages are included while you stay subscribed at the founding price.
Get your advice today.
Founding price · cancel anytime.