TRUSTED BY 1,000+ PROJECTS
An open-source web and product analytics platform that combines the power of Mixpanel with the ease of Plausible and one of the best Google Analytics replacements.
- Free trial 30 days
- No credit card required
- GDPR compliant
- EU hosted
- Cookie-less tracking
- Open-source
Trusted by founders
Who uses OpenPanel?
USED BY
After testing several product analytics tools for Strackr, we chose OpenPanel and we are very satisfied with the product. We have been using it since the beta, and there are constant updates. Profiles and Conversion Events are our favorite features.
Before OpenPanel, I was using Plausible, and it was ok. But OpenPanel is like 10 leagues ahead!! Better UX/UI, many more features, and incredible support from the founder. Bonus point: it's 1 click install on Coolify!! I won't switch to anything else 😎
AI-NATIVE ANALYTICS
Ask your AI anythingabout your users
Connect Claude, Cursor, Windsurf, or your own AI agent to your OpenPanel data via MCP. No more tab-switching or building charts, your AI has the answers.
find_groups
find_profiles
get_analytics_overview
get_country_breakdown
get_dashboard_urls
get_device_breakdown
get_entry_exit_pages
get_event_property_values
get_funnel
get_group
get_page_conversions
get_page_performance
get_profile
get_profile_metrics
get_profile_sessions
get_report_data
get_retention_cohort
get_rolling_active_users
get_top_pages
get_top_referrers
get_user_flow
get_user_last_seen_distribution
get_weekly_retention_series
gsc_get_cannibalization
gsc_get_overview
gsc_get_page_details
gsc_get_query_details
gsc_get_query_opportunities
gsc_get_top_pages
gsc_get_top_queries
list_dashboards
list_event_names
list_event_properties
list_group_types
list_projects
list_reports
query_events
query_sessions
find_groups
find_profiles
get_analytics_overview
get_country_breakdown
get_dashboard_urls
get_device_breakdown
get_entry_exit_pages
get_event_property_values
get_funnel
get_group
get_page_conversions
get_page_performance
get_profile
get_profile_metrics
get_profile_sessions
get_report_data
get_retention_cohort
get_rolling_active_users
get_top_pages
get_top_referrers
get_user_flow
get_user_last_seen_distribution
get_weekly_retention_series
gsc_get_cannibalization
gsc_get_overview
gsc_get_page_details
gsc_get_query_details
gsc_get_query_opportunities
gsc_get_top_pages
gsc_get_top_queries
list_dashboards
list_event_names
list_event_properties
list_group_types
list_projects
list_reports
query_events
query_sessions
How did our signups perform last week, and what's our funnel conversion looking like?
get_analytics_overview
projectId: "acme-corp"
startDate: "2024-03-18"
endDate: "2024-03-24"
↳ 12,847 visitors · 1,234 signups · 3.1% bounce
get_funnel
events: ["page_view", "signed_up"]
startDate: "2024-03-18"
↳ 72% conversion · up from 61% prev week
ANALYTICS & INSIGHTS
Everything you need to understand your users
From first page view to long-term retention — every touchpoint in one platform. No sampling, no data limits, no guesswork.
Visitors
Page views12.4k↑ 8%
Bounce rate42%↓ 3%
Avg. session3m 23s↑ 5%
Unique visitors
MonTueWedThuFriSatSun
google.com49%
twitter.com21%
github.com14%
Web Analytics
Understand your website performance with privacy-first analytics. Track visitors, referrers, and page views without touching user cookies.
Product Analytics
Go beyond page views. Track custom events, understand user flows, and explore exactly how people use your product.
Day 0
Day 1
Day 7
Day 14
Day 30
Retention
Know how many users come back after day 1, day 7, day 30. Identify which behaviors predict long-term retention.
Session Replay
Watch real user sessions to see exactly what happened — clicks, scrolls, rage clicks. Privacy controls built in.
Notification rule
WhenSignup Flowcompletes →#growth
Notifications
Get notified when a funnel is completed. Stay on top of key moments in your product without watching dashboards all day.
GROWTH TOOLS
Built for teams who ship and measure
OpenPanel goes beyond page views. Track revenue, monitor conversions, and connect your SEO data — all without switching tools.
MRR$8,420↑ 12% this month
Revenue Tracking
Connect payment events to track MRR and see which referrers drive the most revenue.
Breakdown by experiment variant
Conversion Tracking
Monitor conversion rates over time and break down by A/B variant, country, or device. Catch regressions before they cost you.
Clicks740
Impr.13k
Avg. CTR5.7%
Avg. Pos2.8
QueryPos
openpanel analytics1.2
open source mixpanel alternative2.4
web analytics without cookies4.7
Google Search Console
See which search queries bring organic traffic and how visitors convert after landing. Your SEO and product data, in one place.
Product page views
Last 7 days
Turn data into actionable insights
Build interactive dashboards, share insights with your team, and make data-driven decisions faster. OpenPanel helps you understand not just what's happening, but why.
Loved by builders everywhere
From indie hackers to global teams, OpenPanel helps people understand their users effortlessly.
Open-source Mixpanel alternative just dropped → http://git.new/openpanel
It combines the power of Mixpanel + the ease of use of @PlausibleHQ into a fully open-source product.
Built by @CarlLindesvard and it’s already tracking 750K+ events 🤩
Pontus Abrahamsson - oss/acc
@pontusab
Thanks, OpenPanel is a beast, love it!
Piotr Kulpinski
@piotrkulpinski
The Overview tab in OpenPanel is great. It has everything I need from my analytics: the stats, the graph, traffic sources, locations, devices, etc.
The UI is beautiful ✨ Clean, modern look, very pleasing to the eye.
i second this, openpanel is killing it
Jacob 🍀 Build in Public
@javayhuwx
🤯 wow, it's amazing! Just integrate @OpenPanelDev into http://indiehackers.site last night, and now I can see visitors coming from all round the world.
OpenPanel has a more beautiful UI and much more powerful features when compared to Umami.
#buildinpublic #indiehackers
Day two of marketing.
I like this upward trend..
P.S. website went live on Sunday
P.P.S. Openpanel by @CarlLindesvard is awesome.
We're now sponsoring @OpenPanelDev with Uneed 🥳
If you're looking for open source analytics, OpenPanel is BY FAR the best I've ever seen
Bonus: 1-click install on Coolify 🥰
Choose how many events you'll track this month
30-day free trial
Per month+ VAT if applicable
Simple, transparent pricing
Pay only for what you use. Choose your event volume - everything else is unlimited. No surprises, no hidden fees.
- Unlimited websites or apps
- Unlimited users
- Unlimited dashboards
- Unlimited charts
- Unlimited tracked profiles
- Yes, we have no limits or hidden costs
Prefer to self-host? Deploy for free with unlimited events.
Built for Control,
Transparency & Trust
OpenPanel gives you analytics on your terms - privacy-friendly, open-source, and fully self-hostable. Every part of the platform is designed to put you in control of your data while delivering fast, reliable insights without compromising user trust.
Session duration3m 12s+8%
Anonymous visitorsNo cookies
IP + UA hashed daily
No fingerprinting
GDPR compliant
GDPR compliant and privacy-friendly analytics without cookies or invasive tracking. Data is EU hosted, and a Data Processing Agreement (DPA) is available to sign.
or use our cloud
- Zero server setup
- Auto-scaling & backups
- 99.9% uptime
- 24/7 support
- Export data anytime
Data Ownership
You own your data - no vendors, no sharing, no hidden processing. Store analytics on your own infrastructure and stay in full control.
Open Source
Full transparency. Audit the code, contribute, fork it, or self-host without lock-in.
Self-hosting
Deploy OpenPanel anywhere - your server, your cloud, or locally. Full flexibility.
Lightweight & Fast
A tiny, high-performance tracker that won't slow down your site.
Mixpanel Alternative
Why teams switch from Mixpanel to OpenPanel
OpenPanel covers the product analytics features teams actually use — events, funnels, retention, cohorts, and user profiles — without Mixpanel's pricing, privacy trade-offs, or vendor lock-in.
Fraction of the cost
Mixpanel's pricing scales to hundreds or thousands per month as your event volume grows. OpenPanel starts at $2.50/month — or self-host for free with no event limits.
The features you actually use
Events, funnels, retention, cohorts, user profiles, custom dashboards, and A/B testing — all there. OpenPanel covers every core analytics workflow from Mixpanel without the learning curve.
Actually self-hostable
Mixpanel is cloud-only. OpenPanel runs on your own infrastructure with a simple Docker setup. Full data ownership, zero vendor lock-in.
Open source & transparent
Mixpanel is a black box. OpenPanel's code is public on GitHub — audit it, contribute to it, or fork it. No surprises, no hidden data processing.
Get started in minutes
Integrate OpenPanel with your favorite framework using our lightweight SDKs. A few lines of code and you're tracking.
Ready to understand your users better?
Start tracking in minutes
Join thousands of companies using OpenPanel. Free 30-day trial, no credit card required. Self-host for free or use our cloud.
Start free trial