Amplitude Activation | Integrated and Unified Customer Insights

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Trusted by innovators

Connect. Analyze. Activate.

Powering growth starts with the data

Un-silo your customer data

Increase data quality and reduce cost with insight-driven instrumentation.

Data Planning

Data planning

Define and standardize customer data upfront to reduce data quality issues.

Developer Experience

Developer experience

Reduce instrumentation time with a built-in developer toolkit and data observability features.

Identity Resolution

Identity resolution

Resolve customer identities across touchpoints to build unified customer profiles.

Data Governance

Data governance

Proactively maintain the integrity and quality of customer data across the data lifecycle.

Data Federation

Data federation

Federate customer data beyond analytics across your data stack with a single platform.

Audience Management

Audience management

Identify the right users with behavioral segmentation without additional instrumentation.

Audience activation

Audience activation

Activate customers at any digital destination including email, ads, and product—no engineering work required.

Unite your data. Unite your teams.

Easily stand up reliable data pipelines and reuse existing ones, with no-code integrations that bring product teams closer to customer data, so you can build and ship faster.

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Harness data across your stack

Connect the leading data and marketing platforms to move your customer and product data in and out of Amplitude.