Building a Winning Business in the Shadow of AWS, GCP, and Azure.
31 Markets
The number of markets Big 3 Cloud services are categorized into by Greylock, based on the functionalities and end users they serve
202 Submarkets
Number of different offerings and capabilities offered by the Big 3 Cloud providers within each given market
611 Services
Total services offered by Big 3 Cloud providers
213 Emerging Startups
All companies valued ~$500M-$1B competing with Big Cloud services, as well as select startups valued under $500M
197 Unicorns
Companies worth +$1B competing with Big Cloud services
$177B VC Funding
Total VC funding into the cloud ecosystem in the US in 2019-2022, according to Pitchbook.
Market Map
An interactive map of all cloud services offered by AWS, Azure, and GCP, and their startup challengers, since 2019.
Data Table
Interactive database of services across the Big 3 cloud companies, tagged by common markets and submarkets. Since certain services are applicable to several markets and submarkets, a number of them will appear across more than one combination of market and submarket.
VC Funding
Interactive map of VC investments into the challenger companies since 2019. Data on private company investments was derived from Pitchbook.
Investors
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If your startup is competing against a Big Cloud service and you are not listed in our database, submit here.