See if AI recommends your store — or your competitor's. An open-source audit of how your brand and products show up when shoppers ask ChatGPT, Gemini, Google AI Mode & Google AI Overview "best X for Y" or "where to buy Z".
Built for ecommerce — works for any brand (SaaS, local, B2B).
Why this matters
Shoppers increasingly ask AI assistants what to buy — and buy what gets recommended. AI referral traffic to online stores is growing triple-digits year over year. But when someone asks ChatGPT "best running shoes for flat feet" or "where to buy an espresso machine under $500", you can't see whether your store is recommended, ignored, or losing to a competitor.
This tool shows you — across every major AI assistant, for every buyer query that matters in your category.
Audit report — a client-ready PDF you can hand to a stakeholder: KPIs, competitor share, the queries you're missing, and concrete recommendations.
What one audit reveals
- Which competitor AI recommends instead of you — and for which buyer queries
- The high-intent questions ("best…", "where to buy…") where your store is invisible
- Which domains AI cites as sources (and which of your pages, if any)
- Sentiment and how you're framed when your brand is mentioned
- A prioritized list of what to fix first
Screenshots
Showing the built-in sample dataset — load it in one click, no API keys required.
Responses — every AI answer about your category: which store gets named, recommended, and cited.
Dashboard — visibility, the GEO funnel, competitor share, and the buyer queries where AI recommends someone else.
Topics — which product categories you win in AI answers, and which you're losing.
Prompts — the buyer queries being tracked, each with how often AI names your store and the trend over time.
Quick start
git clone https://github.com/syntropicsignal-ai/ai-visibility-audit.git
cd ai-visibility-audit
docker compose up -dThen open http://localhost:8080 — enter your API keys on first visit, or load the sample dataset and explore with no keys at all. Migrations run automatically on start.
Verifying the images
The published images are built by GitHub Actions and signed keylessly with cosign. Confirm an image came from this repo's release workflow — not a tamperer or typosquatter — before running it:
cosign verify ghcr.io/syntropicsignal-ai/ai-visibility-audit/api:latest \
--certificate-identity-regexp '^https://github.com/syntropicsignal-ai/ai-visibility-audit/.github/workflows/release.yml@refs/tags/v.*$' \
--certificate-oidc-issuer https://token.actions.githubusercontent.comEach image also ships a build-provenance attestation and an SBOM, inspectable
with docker buildx imagetools inspect. The api image runs as an
unprivileged user.
Works with any store
Point it at your store URL — Shopify, WooCommerce, PrestaShop, Magento, BigCommerce, Medusa, Saleor, Vendure, or PL platforms like Shoper, IdoSell & BaseLinker. The audit runs on any brand or domain, regardless of stack.
What you need
- Docker Desktop (or Docker Engine + Compose v2)
- API keys: Gemini and Exa (prompt generation + analysis), DataForSEO (Google AI Overview + keyword signals).
- Bright Data — unlocks the ChatGPT, Gemini, and Google AI Mode sources, the main AI assistants this tool measures. Without it you'll track Google AI Overview only (via DataForSEO).
Project layout
api/ FastAPI backend (Python, uv)
web/ Vue 3 frontend (TypeScript, Vite)
docker/ Container build files