RevOps Analyst at a Series C startup
Build a daily pipeline pacing chart, created vs won across quarters
1. Trust
A single source of truth for the entire team.
Same question? Same answer.
Kevin 9:21 AM
@equals what’s our NNARR from last month?
Equals APP 9:22 AM
Your net new ARR (NNARR) for April 2026 was $156,189. This is calculated from your team’s source-of-truth Annual Recurring Revenue workbook.
Would you like me to break this down further — e.g. by component (Gross New, Expansion, Contraction, Churn) or by business unit (sales vs. self-serve)?
Kevin 9:23 AM
Breakdown by business unit
Equals APP 9:24 AM
Here’s the April 2026 NNARR breakdown by business unit:
- Sales: $160,237
- Self-serve: -$3,048
- Total: $156,189
Sales was positive, but self-serve dragged the overall number down with net churn/contraction. Do you want to dig deeper into the components (Gross New, Expansion, Churn, etc.) for either segment?
2. Build
Understand your pipeline, ARR, engagement, and more.
Build once, iterate for years.
Founder at a Series A startup
Build a weekly ARR dashboard with the key metrics for our GTM meeting
Head of RevOps at an AI company
Which customers are dragging our AI margin into the red?
3. Deploy
Wire your numbers into how your company operates.
A system, not an artifact.
Brief your team
Scheduled Slack (or email) push keeps everyone updated in real time, freeing you from last-minute screenshot duty.
Update your CRM
Fix input errors, add missing details, and push calculated values into your CRM from Equals.
Ask dashboard
Ask follow-up questions on any dashboard and get answers backed by the same trusted spreadsheet logic.
Embed in Notion
Drop live charts and tables into Notion, Coda, or any wiki—always in sync with the source.
5. Testimonials
How serious teams use AI to deliver trusted answers to their companies.
“You guys cooked with this one. This is better for viewing data than anything Salesforce has built—it answers real business questions and makes the data easy to act on.”
Connor Nowinski
VP Finance, 11x
“Questions like ‘pipeline by AE and deal type’ used to mean long Slack threads. Now I ask a question and get an answer in minutes—no SQL, no back-and-forth.”
Joe Ryan
CRO, Expo
“Equals cut our data preparation and analysis time by over 90%, shifting our team’s focus from data wrangling to insights and strategy.”
Dean Anderson
Strategy + Ops, Thanx
“A big part of my job is fielding daily data requests. What used to take an hour now takes about 10 minutes, and all I need to do is give Equals a few clarifying prompts.”
Katie Taylor-Kramme
Operations, Atticus
