July 30, 2026·Field notes on AI UGC·No. 9·
announcements
Introducing the Pamba blog
Field notes from running AI creators at scale: what works on TikTok and Instagram, how avatar videos get made, and what the data says.
ai ugc
What is AI UGC? A practical guide for brands
AI UGC is user-generated-style content made with AI avatars instead of human creators. Here is how it works, when it outperforms, and how brands run it.
engineering
Make Your Agent Listen: Tactics for Obedience
Seven tactics for getting LLM agents to call the right tools in the right order, learned building Pamba's video generation agent.
ai ugc
Tech companies creating the best UGC content
How Gen Z-focused startups like Cluely, TurboLearn, Duolingo, and Notion turn users into viral growth engines, and the playbook they share.