Apple Increases Over-the-Air App Store Download Limit to 100MB

2 min read Original article ↗

With iOS 7, Apple now allows app downloads up to 100MB over cellular connections, prompting users to connect to Wi-Fi for larger apps. Apple previously boosted the limit to 50MB with the launch of the third-generation iPad in March 2012. Before that, users could only download 20MB apps over a cellular connection.

100mb
Developers frequently work hard to keep their apps under the over-the-air download limit, as they believe going over that limit can reduce the likelihood of spontaneous purchases.

Thanks Aaron!

Popular Stories

Apple Just Increased Prices on MacBooks, iPads, and More

Apple today dramatically increased device prices across multiple product lines. Subscribe to the MacRumors YouTube channel for more videos. After temporarily taking it down earlier today, Apple's online store is back up with a series of product price increases. The changes are as follows: HomePod mini: $129, up from $99 (+$30) HomePod: $349, up from $299 (+$50) Apple TV: $199, up from...

2027 iPhone 18 and iPhone 18e to Get 9GB RAM and A20 Chip

Friday June 26, 2026 9:57 am PDT by

The lower-end iPhone 18 models set to launch in spring 2027 will feature 9GB DRAM, up from 8GB, according to Apple analyst Ming-Chi Kuo. Kuo says the A20 chip Apple plans to use for the devices will have 1.5GB x 6 dies for a total of 9GB RAM, instead of 2GB x 4 dies as the current lower-end iPhone 17 models use. By lower-end iPhones, Kuo is likely referencing the iPhone 18 and the iPhone...

M5 Ultra Mac Studio Could Launch in 2026 With Up to 768GB of RAM

Thursday June 25, 2026 2:30 pm PDT by

Despite price increases across the Mac line, Apple is still planning to release a new Mac Studio as soon as this year, reports Bloomberg. Apple plans to introduce a new M5 Ultra chip as the final option in the M5 family before it transitions to the M6, M7, M7 Pro, and M7 Max. The M5 Ultra will come in a new version of the Mac Studio, which hasn't been updated since March 2025. The Mac...