In JPMorgan Fintech Bunker, Button-Down Coders Build Bank Apps

· Bloomberg ·

1 min read Original article ↗

Here's Why JPMorgan Is Embracing Startup Chic

For the biggest U.S. bank, the best way to fight Silicon Valley is to mimic it.

JPMorgan Chase & Co.’s. new technology hub across the street from the Hudson Yards development on Manhattan’s West Side -- a 125,000-square-foot space so vast it’s subdivided into five neighborhoods -- has all the trappings of a startup: foosball tables, a game room, industrial decor and fridges stocked with sodas and snacks.