Universal Commerce Protocol - Universal Commerce Protocol (UCP)

4 min read Original article ↗

Universal Commerce
Protocol

The common language for platforms, agents, and businesses.

UCP provides building blocks for agentic commerce across industries—from discovery to checkout and beyond—allowing the ecosystem to operate through one standard, without custom builds.

Hero image for Universal Commerce Protocol

Co-developed by industry leaders

UCP is built by the industry, to enable seamless agentic experiences. It solves fragmented user journeys that lead to frustrated users and conversion drop off.

Amadeus Amadeus

Booking.com Booking.com

Expedia Group Expedia Group

Google Google

Hilton Hilton

Marriott Marriott

Trip.com Trip.com

DoorDash DoorDash

Google Google

Square Square

Toast Toast

Uber Eats Uber Eats

Scalable

Scalable and universal

Surface-agnostic design that scales to support any business (from small to enterprise), in every industry, across all modalities, including chat, visual commerce, and voice.

Merchants

Businesses at the center

Built to facilitate commerce, ensuring businesses retain control and remain the Merchant of Record, with full ownership of customer relationships.

Simple

Open and extensible

Open and extensible by design, enabling development of community-driven capabilities and extensions across industries.

Secure

Secure and private

Built on proven security standards for account linking (OAuth 2.0) and secure payment (AP2) via payment mandates and verifiable credentials.

Frictionless

Frictionless payments

Open wallet ecosystem with interoperability between providers, ensuring buyers can use their preferred payment methods.

See it in action

UCP is designed to facilitate the entire commerce lifecycle, from discovery and search to final sale and post-purchase support. The protocol supports a range of core capabilities, including: Catalog Search and Lookup, Cart Building, Identity Linking, Checkout, and Order Management.

Lodging

Enables high-quality booking flows within AI surfaces—complete with real-time pricing and availability checks, smooth handling of complex rate plans, easy guest registration, and secure checkout.

Learn more

Detailed specifications coming soon

Food

Powers conversational food ordering journeys that seamlessly handle nuanced meal customization, real-time availability and deals, tipping, and delivery instructions through a scalable checkout experience on AI surfaces.

Learn more

Detailed specifications coming soon

Designed for the entire commerce ecosystem

Content illustration for Developers

For Developers

Build the future of commerce on an open foundation. Join our community in evolving an open-source standard designed for the next generation of digital commerce.

View the technical spec

Content illustration for Businesses

For Businesses

UCP empowers businesses to meet customers wherever they are—AI assistants, agents, embedded experiences—without rebuilding your checkout for each. You remain the Merchant of Record and your business logic stays intact.

Integrate with UCP

Content illustration for AI Platforms

For AI Platforms

Simplify business onboarding with standardized APIs and provide your audience with an integrated agentic commerce experience. Compatible with MCP, A2A, and existing agent frameworks.

Learn more about UCP core concepts

Content illustration for Payment Providers

For Payment Providers

Universal payments that are provable—every authorization backed by cryptographic proof of user consent. Open, modular payment handler design enables open interoperability and choice of payment methods.

Learn more about UCP and AP2

Endorsed across the ecosystem

Accor Accor

Adore Beauty Adore Beauty

Adyen Adyen

Affirm Affirm

Amadeus Amadeus

Amex Amex

Ant International Ant International

Best Buy Best Buy

Block Block

Booking.com Booking.com

Bunnings Bunnings

Carrefour Carrefour

Checkout.com Checkout.com

Chewy Chewy

Choice Hotels Choice Hotels

Commerce Commerce

DoorDash DoorDash

Expedia Group Expedia Group

Fiserv Fiserv

Flipkart Flipkart

Gap Gap

Hilton Hilton

IHG IHG

Klarna Klarna

Kogan Kogan

Kroger Kroger

Lowe's Lowe's

Macy's Macy's

Marriott Marriott

Mastercard Mastercard

Paypal Paypal

Petbarn Petbarn

Salesforce Salesforce

SAP SAP

Sephora Sephora

Shopee Shopee

Splitit Splitit

Square Square

Stripe Stripe

The Home Depot The Home Depot

Toast Toast

Trip.com Trip.com

Uber Eats Uber Eats

Ulta Ulta

Visa Visa

VTEX VTEX

Worldpay Worldpay

Wyndham Wyndham

Zalando Zalando

Accor Accor

Adore Beauty Adore Beauty

Adyen Adyen

Affirm Affirm

Amadeus Amadeus

Amex Amex

Ant International Ant International

Best Buy Best Buy

Block Block

Booking.com Booking.com

Bunnings Bunnings

Carrefour Carrefour

Checkout.com Checkout.com

Chewy Chewy

Choice Hotels Choice Hotels

Commerce Commerce

DoorDash DoorDash

Expedia Group Expedia Group

Fiserv Fiserv

Flipkart Flipkart

Gap Gap

Hilton Hilton

IHG IHG

Klarna Klarna

Kogan Kogan

Kroger Kroger

Lowe's Lowe's

Macy's Macy's

Marriott Marriott

Mastercard Mastercard

Paypal Paypal

Petbarn Petbarn

Salesforce Salesforce

SAP SAP

Sephora Sephora

Shopee Shopee

Splitit Splitit

Square Square

Stripe Stripe

The Home Depot The Home Depot

Toast Toast

Trip.com Trip.com

Uber Eats Uber Eats

Ulta Ulta

Visa Visa

VTEX VTEX

Worldpay Worldpay

Wyndham Wyndham

Zalando Zalando

Get started today

UCP is an open standard designed to let AI agents, apps, businesses, and payment providers interact seamlessly without needing custom, one-off integrations for every connection. We actively seek your feedback and contributions to help build the future of commerce.

The complete technical specification, documentation, and reference implementations are hosted in our public GitHub repository.

Download icon for code samples

Download

Download and run our code samples

Experiment

Experiment

Experiment with the protocol and its different agent roles

Contribute

Contribute

Contribute your feedback and code to the public repository

Visit the GitHub repository