Co-founder Communication – It Can Save Your Team

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Co-founder Communication – It Can Save Your Team

Paul Graham commented that one reason many startups fail is due to a soured cofounder relationship (see also “Startup Dirty Laundry”). From what I’ve seen, many of the latent problems faced by cofounders are based on miscommunication.  Fortunately, there’s an easy solution – the daily standup meeting. 

Here’s a common issue I saw while participating in DreamIt Ventures, an accelerator program in New York, NY. 

Founder A (business) and Founder B (tech) are ending another hard week at ABC Startup.  It’s Friday, and Founder A just finished a meeting with a potential client, who claims that they’ll signup if only ABC Startup provided X-feature. 

Founder A now believes that the team should prioritize X-feature, which is Task #7.  Founder A mentions this to Founder B on Friday, and there was no objection. Founder A believes there’s buy-in and agreement about prioritizing Task #7 above all else.  Indeed, Founder A secretly hopes that Founder B will have a rough draft by Monday morning.

Now it’s Monday, and Founder B is working on Tasks #1-3.  She diligently finishes each task according to an earlier plan, but never informs Founder A upon completing each task.  Founder B believes she’ll get to Task #7 later, and dives into Tasks #4-6.

Wednesday rolls around, and Founder A is getting nervous. Closing the potential client will be a nice win for ABC Startup.  Founder A casually asks Founder B, “Hey, what’s the status on Task #7?”

“I’ll get to it tomorrow,” Founder B calmly responds.

Founder A flips out, “What?! You haven’t even started?  I thought we talked about this on Friday.  Remember, I said it was a priority!”

“First, I don’t remember talking about it.  Second, I definitely don’t remember discussing that Task #7 was a higher priority than Tasks #1-6.”  

Resentment and defensive behavior ensue.

Left untreated, this pattern of miscommunication can destroy a team.  The solution is simple; have a daily standup.  It takes less than an hour.  Here’s how:

  • Review: Each teammate discusses what they’ll accomplish that day, including any obstacles to achieve such tasks. [1]
  • Re-prioritize tasks based on achieving weekly or quarterly goals.
  • Reconvene before end of day to convey what was accomplished, and briefly discuss why or why not. [2]

Heed these Three Rs on a daily basis.  Make it routine, right up there with grabbing coffee and checking HackerNews.  It might save your team – and your startup. 

[1] n.b. this is not the time to imagine what you’ll cover. Teammates should come prepared with a list of what they’ll discuss in advance of the daily standup.

[2] You can replace the “end of day” standup with a digital version from iDoneThis.com.