Bar.com + Bar.net - Defining.com: Defining Brands. Building Value

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Elevate your brand. A premium domain brings: Authority, Credibility, Legitimacy, Memorability, Value, and Visibility. Quality premium domains are lead generators, brand enhancers, and appreciating assets. All three lead to increased ROI and higher company valuations—while reducing the cost of customer acquisition. We invite you to check out our white paper here: What Smart Founders Know About Domain Names.

Defining.com helps companies acquire their best possible digital real estate in order to accelerate growth…and scale. Want to grow your brand, or lever a new strategy? Need to box out a competitor? Ultra premium domains are powerful tools for growth highly targeted, authoritative, and memorable global brands, and are proven to convert more leads into paying customers than sites without (Microsoft study: Domain bias in web search).

Additionally, after observing growth and trends in the space over the past two decades, tremendous research, and consulting with top portfolio managers for some of the world’s wealthiest individuals and corporations, it is our view that ultra-premium .COMs constitute the new Alternative Asset Class–scarce and highly sought after with strong liquidity. Great domain names are the internet’s only real estate and can yield incredible ROI.

Want to learn more? We invite you to check out relevant case studies and articles.