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The wearable Steve jobs would've made

myflipband.com

9 points by by_Seeing 11 years ago · 15 comments

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moxon 11 years ago

Jobs was far too obsessed with simplifying high-technology to have considered a non-tech physical product. But in reducing a product and its purpose to the simplest form, I think he would have agreed that high-tech is not always the answer.

“I love it when you can bring really great design and simple capability to something that doesn’t cost much,” he said as he pointed out the clean elegance of the [Eichler-style homes]. “It was the original vision for Apple. That’s what we tried to do with the first Mac. That’s what we did with the iPod.”

http://www.smithsonianmag.com/arts-culture/how-steve-jobs-lo...

  • Victorjm 11 years ago

    Full-disclosure: The kickstarter featured here is one I created.

    I'd have to agree that if still alive there's no way SJ veer from the path of high-tech. Part of me does wonder however how this would be different if he had been born 30 years later. Being the rebel that he was known for at times, I wouldn't be surprised if the company he'd be starting as a 20 year old in this day in age, would indeed be a lo-tech focused company.

    Who knows, maybe starting a company wouldn't even be the "Steve" thing to do right now.

    • erickaplan 11 years ago

      Sorry but no. Steve Jobs would never made something like this ever. This idea is stupid and weren't you the founder of some Peter-Thiel backed startup? Don't you have better things to spend your time on then make bracelets?

      • erickaplan 11 years ago

        If there's one thing to learn about Steve jobs it's that people don't know what they want. Having someone buy 500 of something is no indicator of success, try selling $1M and then we'll talk

      • erickaplan 11 years ago

        Not sure what concept validation has to do with it. The guy is raising $10,000 for a rubber band! Why even do a Kickstarter for this at all?

        • rileysroberts 11 years ago

          * The guy raised 10k in a day for his "rubber band". Yeah, so dumb, only 500 people have contributed.

      • rileysroberts 11 years ago

        Really don't think that's the main lesson to learn from Steve, but enjoy your narrow TechCrunch perspective.

      • rileysroberts 11 years ago

        Wow, unnecessarily harsh. It's a KickStater bruh. Concept validation, ever heard about it?

rileysroberts 11 years ago

So refreshing to see the promise of some simple non-tech products here. I spend 12 hours a day interfacing with technology and it’s exhausting. I love tech and I hate it. Smart watches might be the norm in a couple of years, but I question if more tech is always the answer. Sure an app might be able to accomplish to the same ends, but we have those tools already and still don’t accomplish our daily goals. The simplicity of the Flip Band matches the simplicity of the goal - just do it, everyday.

levity 11 years ago

Who was it who said that phones are getting smarter and people are getting dumber? Maybe this is part of a new trend that bucks that theme. Athletes have always known that equipment is important, but not as important as training; but not everyone can afford coaches. So there could be a whole raft of product ideas around making behavior change more accessible to the average person. And the effective solutions might be the simplest ones.

  • by_SeeingOP 11 years ago

    I think you're right about accessibility. Steve was all about taking what was out of reach, or poorly put together, and packaging it for the people.

raph_damico 11 years ago

Neat - I've been working on behavior change apps for years now, so love being reminded that most of your life (your user experience) is outside your little glowing rectangle.

Backed!

That said, I think Steve Jobs would have made the wearable most appropriate for the situation, which may have been (and I guess will be) technological. The point is appropriate tech for the right situation, not some idea that technology is bad (rubber is a technology too).

djlazerkitteh 11 years ago

Such a simple yet beautiful idea. Motivate yourself to start changing your small habits first so that they become second nature, and once they are built in to your muscle memory, you can start building the next habit that will move you closer to your goal. I just ordered a bunch of them and will give them to my friends as gifts. I hope everyone can see the beauty in this as much as I do.

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