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OpenAI and Jony Ive in talks to raise $1B from SoftBank for AI device venture

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84 points by lafreb 3 years ago · 104 comments

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some1else 3 years ago

Man, I can't even begin to imagine what they're going to come up with. Titanium AIPods. Non-detachable alluminum RayBans. Google Glass, but it's a literal Black Mirror worn on your face. Self-driving Segway. Transparent plastic smart lunchbox. Electric long-board that's also a tablet. Fist-mountable selfdefense impact jackhammer. 5G base station Zurb ball. A keyboard that starts repeating nnnn when you think of what you want to type. Neuralink, but for discreetly listening to major record label IP. Contact lens payment system where you wink to tip your landlord. Quantified shelf. A car without a steering wheel, made entirely out of Corning glass. Heelies that auto-reverse when they sense an oncoming homeless person. Van-life, but it's a sentient executive jet plane. Longevity device that puts you to sleep for at least 8 hours every day. Intimacy fit-ring. Schedulable dopamine-inhibiting nanobots? This could be huge.

brap 3 years ago

What the hell is an "AI device"?

Unless we're talking robotics, I don't see why you would need a separate device for AI. Seems like we already have all the right form factors (phones, speakers, etc).

This reminds me of when Facebook tried to make a Facebook phone. Turned out iPhones and Androids were significantly better as phones and they could do Facebook just fine.

  • highwaylights 3 years ago

    The very real leaks that I’ve very really seen suggest it’s a bit like HAL-3000 with an upgraded bezel-less Retina display red orb that goes all the way to the diamond-cut chamfered edges, but when you ask it to do something instead of saying “I’m afraid I can’t do that, Dave” it starts playing latter-day U2 albums.

  • stagger87 3 years ago

    > What the hell is an "AI device"?

    A phrase used to extract a billion dollars from idiot investors.

  • farco12 3 years ago

    I always love reading myopic technology takes on this site.

    Based on the article, it sounds like they're in exploratory talks to figure out what that "AI device" could be. I agree that it's likely we've already figured out the right form factors for such a device, but it's not a leap to imagine a significantly better UX than what we have from today's computing devices.

    The movie "Her" seems like a decent blueprint for a post-smartphone "AI device".

  • f6v 3 years ago

    There was this device in Neeuromancer. Like a small stone, you touch it and can talk to AI in your head. That’d be awesome.

    • mushufasa 3 years ago

      Ya. Even a limited use AirPod-as-language-translator-in-real-time could be a good use of technology (something like this was in Hitchhiker's Guide and many other sci-fi). The leap in AI skill to trust translations more could enable the leap from looking at a phone to just having a bug in your ear.

  • JumpCrisscross 3 years ago

    > What the hell is an "AI device"?

    Puck and a pair of AirPods? (Maybe compute in the case?)

    A device optimised to run a set of LLMs and not sacrifice battery for e.g. a screen seems like it would have a niche, if it just worked. Picture the AIs profiled in the later series of Westworld.

    • mlnj 3 years ago

      Would it not make more sense to use OpenAI LLMs to be hosted away from these device. It would also align with Jony Ive's focus on design over everything else. Yet another data consumption device?

      • JumpCrisscross 3 years ago

        > Would it not make more sense to use OpenAI LLMs to be hosted away from these device

        The lag is annoying. I don’t remember Ive’s position on privacy, but shipping everything off to the cloud isn’t great for that.

        There might be satisfaction in having a childlike AI running on device who can call grandma—or whatever-when it needs help. One could tune it to different levels of spontaneity (“that’s a Magpie, in case you’re interested”) and proactiveness (“I noticed a new restaurant nearby and you haven’t eaten all day, so I grabbed a placeholder reservation”) that shouldn’t require a lot of phoning home to the mothership.

  • foobarian 3 years ago

    If they can come up with an Alexa/Siri kind of experience that doesn’t make me want to throw it out the window, I can see the separate device not being too hard of a sell, while at the same time avoiding being at the mercy of whichever device provider they would have to play along with otherwise.

    • fnordpiglet 3 years ago

      Of course Alexa is getting a LLM as announced recently in the next few weeks. I don’t think Amazon and Apple are going to miss the bandwagon.

      On the Apple front they added a very small LLM to the keyboard autocorrect that is better at semantically correcting and predicting what you’re writing in iOS 17. It’s a ducking lot better already, but I imagine over the years it’ll round out to be incredibly useful.

  • belter 3 years ago

    Do know the margins to be made on a Prime Radiant? Bullish...

  • zffr 3 years ago

    Maybe it will be something like Humane’s AI Pin

garrettjoecox 3 years ago

Something something razor thin aluminium.

On a serious note, I wonder if Altman will be able to control Ive’s obsession with form over function like Jobs did.

jack_riminton 3 years ago

$1Bn pre launch funding + Softbank = not a good omen

  • Workaccount2 3 years ago

    I don't know much about softbank, but my brain strongly associates them with bad bets, failure, and losing money.

    • yamakadi 3 years ago

      Add to that weak cell coverage, exorbitant fees, and a privacy nightmare of jumbled up offerings (Yahoo! Japan, PayPay, Line, Telecom, ISP services, etc.), and you get the full picture.

      SoftBank is originally one of the big 3 telecom providers in Japan. We do joke around here about our phone bills increasing anytime Masayoshi Son makes a bad investment.

    • jack_riminton 3 years ago

      Too much money skews everything in product development

      There's a reason why the iphone team was so small (https://www.theregister.com/2014/03/27/apple_employee_reveal...) you need to be ruthlessly focussed and not pressurised by outside investors or managers who don't know what they're talking about (Softbank)

      I'm not sure what the money would be spent on at OpenAI. Maybe they will keep it small, and hyper-focussed. But I worked in VC for a while and VC money was described to me as rocket fuel, you don't want to go dousing it on things before the rocket is built because it stinks and has a tendency to blow things up

    • EFreethought 3 years ago

      They invested in Alibaba about 20 years ago, made something like 2000x their investment ($20M to $50B), and have been wrong about everything since.

      They were an early investor in WeWork, and paid Adam Neumann to go away instead of throwing him out head first.

tikkun 3 years ago

For hardware devices that raised >$100mm before launch, how have they gone?

Successes:

* Tesla

Non-successes:

* Magic Leap

* Juicero

* Nuro

* Segway

What else am I missing? I suspect there are other successes that raised >$100mm pre-launch that I'm not thinking of.

I wonder why they wouldn't start smaller. That said, I still expect they'll succeed, and I hope they succeed. I don't believe in any rules of thumb, great startups always defy the odds.

  • dkyc 3 years ago

    According to public sources Tesla has raised 'only' 60.5m before delivering the first roadsters in February 2008. Though that total increased to 100.5m by the summer of that year. But I get your point.

    [0]: https://www.startupranking.com/startup/tesla/funding-rounds

  • alsodumb 3 years ago

    A bunch of VTOL/eVTOL and space startups also probably raised >100$ pre-launch I guess?

    Skydio raised way more than 100 million and I'd call them success, although I'm not sure if they raised that much pre-launch.

    • mdonahoe 3 years ago

      We raised ~$60m before R1 launched in 2018. And we were still under 100 total when S2 launched at the end of 2019.

      I'm not sure how things would have played out if we had 100m+ before we launched anything. We may have delayed launch even further and missed out on valuable market feedback and brand awareness.

  • ToucanLoucan 3 years ago

    Oh man Juicero. Still remember watching someone tear one of those down. Absolutely incredible amounts of wasted work, materials, ludicrous overengineering to squeeze a damn bag.

  • TekMol 3 years ago

    If you had invested $1B in each of those 5 companies, you would probably still have made a great return, now that Tesla is at $770B.

  • JumpCrisscross 3 years ago

    > What else am I missing?

    Now filter for SoftBank.

  • sebzim4500 3 years ago

    I don't think it makes sense to include Juicero in the list. There is no way that whatever Ive and Altman are cooking up is going to be as obviously stupid as Juicero.

    • jkestner 3 years ago

      I dunno, I'd take a glass of juice over cryptocurrency from a retina-scanning orb.

      • sebzim4500 3 years ago

        At least the creepy orb is trying to solve a problem that actually exists. Namely how do you know the guy you are talking to is a real person? And especially, how do you know the guy you are donating money to is a real person?

        • rurp 3 years ago

          A glass of juice solves the problem of wanting a glass of juice... Both products solve a problem in a worse way than existing solutions.

        • jkestner 3 years ago

          I’ll know he’s a real person if he gives me a glass of juice.

    • quickthrowman 3 years ago

      > There is no way that whatever Ive and Altman are cooking up is going to be as obviously stupid as Juicero.

      Worldcoin is easily 10x more stupid than Juicero. A glass of overpriced juice is much more benign and far more useful than retina scams and cryptocurrency.

    • raverbashing 3 years ago

      "There is no way" famous last words...

  • wslh 3 years ago
  • ant6n 3 years ago

    What I wonder is, how do you raise 100M before launch? Like, they can’t possibly have a 100M valuation. So do they just dilute like crazy or what?

    (I guess Tesla was largely funded by Musk kn the beginning, but I doubt that’s the standard)

  • kyawzazaw 3 years ago

    Firefly Space

martinclayton 3 years ago

https://archive.ph/LOd6K

rqtwteye 3 years ago

I am sure it will be very thin….

I still remember when everybody suddenly added “COM” or “NET” to product and company names during the .COM bubble. Same with “AI” today. Good PR but ultimately meaningless.

ftxbro 3 years ago

They are designing the Niemann AI chess beads but for real this time.

pc_edwin 3 years ago

The interesting thing is they have the bankroll to actually make this work and it actually makes a lot of sense.

I remember watching a Google I/O presentation back in 2016 when voice assistants were trending. There was all sorts of ideas like APIs to access google assistant, voice/chat being the new interface etc.

The future presented there made so much intuitive sense to me and now the tech has finally caught up. The current static state off affairs has clearly outlived its usefulness.

Its not all sunshine and roses, Apple is an order of magnitude better position to take this leap then OpenAI. I know this may be a little out there but I think Apple made the right move by not jumping the gun with LLMs, IMO it makes more to let the dust settle and either partner with one of the winners or pick up the open standard (Llama 5?)

  • icyfox 3 years ago

    There was an Information article a few weeks ago on Apple increasing its daily spend to millions of dollars in ML training costs per day. With their historic desire for control over the whole stack, I'd put money on them rolling their own architecture.

    • pc_edwin 3 years ago

      Thats a start but if they were really going for it, it would look more like a multi-billion dollar investment with M&A, head hunting, training infra, partnerships etc

      Atm its looks more like getting they lay of the land, which IMO is the smart move.

  • adhocmobility 3 years ago

    Apple has invested a lot in making sure that they STAY in "an order of magnitude better position". They know that the ultimate winner in personalized AIs will be whoever has the best edge hardware. That is why they have been investing so heavily in special purpose on-device chips for running neural networks.

  • Karunamon 3 years ago

    If they take that leap. Apple was pretty early to the voice assistant game but they have been content to never actually do anything interesting with it. Siri is easily the worst mainstream product in its category, it has always baffled me how long they let this be the case.

    • lancesells 3 years ago

      Some of that makes sense. The three companies with the biggest voice assistants are Apple, Amazon, and Google. What are they all getting out of it? Google gets more data which is what they want. Amazon gets something, maybe knowing more about you, maybe some small margin of orders. Apple does things on-device so they get?

      I'm not saying I like that Siri is terrible. I'm a Siri/Homepod user and somehow it seems worse each year, but possibly Apple sees little upside to Siri compared to adding a programmable button to the iPhone.

ramesh31 3 years ago

Something I've thought about for the past year, we can totally have real life PokeDexes now. It's all there; vision, voice, and reasoning. Just needs to be packaged with enough hardware to power local models, which smartphones aren't quite there yet. I want one.

typingonmyphone 3 years ago

I can’t help but wonder if Ive feels responsible for smartphone addiction. And if he hopes he might reshape our relationship to screens by introducing a new way to interact with technology. And if, at the end of the day, he might just create a new, deeper addiction.

CptFribble 3 years ago

Does this signal that OpenAI is seeing the limits of their own technology being hit just around the corner?

There is already no shortage of investment and hype around their core product - but it definitely does not seem like something you'd want to cram into a physical product, and definitely definitely not something you'd need $1B to develop.

This smells like "Open"AI is on-ramping to the final stage, cashout.

1. Raise $1B for a device blessed with Ive cool-factor for maximum hype and sales

2. Launch this device for $999 ($1299?)

3. Record-breaking IPO shortly after

4. ???

5. Everyone realizes they don't really need a $1k device to tell them "As an AI language model, I can't answer that question" fifteen times per day

  • nickfromseattle 3 years ago

    A device that is 1000x better than Siri + Alexa + Cortona could be worth tens of billions of dollars a year in revenue. Revenue that OpenAi can use to fund UBI.

    Someone will build this device, might as well be OpenAi (+ Jony Ive).

kirubakaran 3 years ago

Yesterday: https://news.ycombinator.com/item?id=37681663

passwordoops 3 years ago

Wait, SoftBank might still have one billion after all their bad bets and failures?!

I'm at a complete loss of words... seriously at this point just seize the money and hand it out at random. That outcome is sure to be better and more productive than anything SB has done or will do

  • huytersd 3 years ago

    ARM, ByteDance, Compass etc. they’re making a killing even after all those losses.

nottorp 3 years ago

Softbank again? Another WeWork?

Never mind, the device will be thin and will break in 2 weeks if you dare use it outside a temperature controlled clean room.

throwaway290 3 years ago

This collection of names does not inspire confidence, with all due respect to sir Jony for past accomplishments...

adhocmobility 3 years ago

The answer to what they're building is written on Karpathy's twitter - "A kind of Jarvis"

boeingUH60 3 years ago

This is a ploy to extract money from Masayoshi Son, the biggest fad chaser on the block.

mvdtnz 3 years ago

When SoftBank is in you know it's time to get out.

ChrisArchitect 3 years ago

[dupe]

More discussion yesterday: https://news.ycombinator.com/item?id=37681663

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