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Data visualization of yahoo homepage traffic

test.visualize.yahoo.com

51 points by Feanim · 20 comments

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8 threads
FeanimOP

There is also this http://test.visualize.yahoo.com/mail/

  • mc32

    That's an interesting link.

    The email subjectline keywords are intersting. Almost all are commerce related: travel, save, prices, markdowns, store, itunes, department, etc.

    As if personal email is small minority of their email traffic.

pg_bot

The animation is very pretty but half of the links bring up broken data stating only 700ish page views with no outbound links to stories.

====================

On a separate note, does anyone else think that yahoo has an identity crisis? Although they have a large web presence, I can't seem to think of one thing they do better than their competition. When I picture yahoo, I think of it as an internet tabloid since most of the main real estate of the page is dedicated to link baited columns. They have search, but no one under the age of 55 uses it. They have made a series of acquisitions but you could argue none of them have really added much to the company. Since 2006 they have tried to be a jack of all trades, and I don't really think that is a good strategy for any company. Yahoo should figure out what they want to be good at, and drop all the other crap they are doing.

  • andreer

    The broken data is probably because this is a test site, as can be inferred from the hostname (test.visualize.yahoo.com). The main site (visualize.yahoo.com) only has the mail visualization.

  • majani

    The 'crap' probably brings in a lot of money, so it's not that cut and paste.

filiwickers

I am part of the team at Periscopic that produced this visualization for Yahoo!.

First, thank you everyone for the complements. I will pass them on to our designers and developers.

We are still working out some data issues with Yahoo!. This is why some of the stories are showing very few articles in the last 24hrs (they are two week old stories). Please bear with us and Yahoo! as we work out these kinks.

This is one in a series of visualizations we are producing for Yahoo!. You can see the two we have released so far here: http://beta.visualize.yahoo.com/.

We are in the process of creating two more visualizations for Yahoo!. Both of these will also be packed with more UI and HTML/CSS/JS goodness.

laconian

Just 714 article views for OMG! in the last 24h?

Hmm, either it's really unpopular, or they forgot to include "thousands" or "millions".

v33ra

More than the astonishing data, the UI is so impressive. One of the best interface to combine all the HTML5, CSS3 & JQuery goodness.

  • filiwickers

    Thanks for the great complement! If you enjoy this, wait until you see the next Yahoo! visualization we are releasing later this year.

banjomonster

Interesting that this is using jQuery, and doesn't seem to be using YUI at all. You'd think they'd be showing off their own frameworks...

mnot

It's nice to see this data becoming public. However, even a trivial browse shows Y!'s weakness -- their aging user base.

Qiasfah

First innovative thing yahoo has done in years.

  • dpitkin

    Interesting that it looks outsourced by the Y! marketing department to @periscopic. Still it is a fancy html5 page showing what Yahoo does each day for their advertisers.

  • dandelany

    I'm guessing you haven't heard of BOSS, YUI, or Yahoo! Pipes. Yahoo still innovates, they just don't seem to do so in a way that's particularly profitable.

    • Qiasfah

      No I have not.

      Problem is, Yahoo's effectiveness is measured in profit.

      • dandelany

        If you like. But you didn't say anything about effectiveness, you said they haven't innovated in years, which is patently false.

        • Qiasfah

          Fair enough, I suppose what I meant was that I had not seen anything innovative from them in a long time.

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