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Apple Cancels AirPower Product

techcrunch.com

637 points by gtCameron 7 years ago · 499 comments

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minimaxir 7 years ago

The whole AirPower saga is a weird event in product development. AirPower compatibility was highlighted as a feature in the packaging of the just-released AirPods 2: https://twitter.com/itsnicolenguyen/status/11106569269650636...

There has to be something that caused this abrupt cancellation.

  • mackey 7 years ago

    I saw a report on twitter with serial numbers showing build dates of September and November, along with old copyright dates on the boxes on the new AirPods. Combine that with the "Hey Siri" being shown in "Gather Round" video in September, I bet they were hoping to ship the AirPods before the holidays, but were holding out hope that Airpower would work.

    https://twitter.com/rouven81/status/1110980080170340352 https://www.macrumors.com/2018/09/12/apple-hey-siri-support-...

    • ulfw 7 years ago

      I am sorry to say but that’s what happens when you don’t have a proper product management org. Unbelievable in a large company like Apple but they do not have a Head of Product / CPO and are basically still a Sales and Marketing company with attached Engineering departments.

      There has been something very very wrong with products not getting out the door at Apple over the last few years. How does it take years to update a MacPro, a MacMini, an iPhone SE, Airpower never made it out the door, Airpods delayed by half a year, the iPhone - it’s biggest seller is on a 3year refreshment cycle now instead of 2 years, other peripherals like Airport Wifi cancelled and please let’s not even get started about software which was either cancelled (Aperture) or is being outpaced due to slow release cycles. Apple needs to get a ship / get out the door mentality again!

      • xuki 7 years ago

        Steve Jobs was their Head of Product :(.

        • thruhiker 7 years ago

          I've heard product managers described as "mini-CEOs" before. I don't think it's a comprehensive description, but it speaks to ownership mentality I think.

          • emdowling 7 years ago

            Product Managers should never be mini-CEOs. That is a model naive, ego-driven junior PMs adopt.

            Good PMs should be servant leaders, doing whatever it takes to ensure their team can have maximum impact and ownership. A big part of that is identifying new opportunities, both within the org and outside of it, and empowering engineers and designers to own what they are working on.

            • ekrebs 7 years ago

              You just described a good CEO. Considering you limited it to engineers and designers, maybe a miniature CEO.

            • repolfx 7 years ago

              The concept of a servant leader is a contradiction, isn't it. 'empowering to own' is a pretty weird construction too.

              Tech companies need people with very clear product visions that inspire their troops to build something excellent, even when those same troops are having their own opinions overridden by those of the visionary. Those people are usually CEOs and often but not always former engineers themselves. It's very hard to create a coherent, interestingly new product when you can't impose your will on a team because invariably to be new or innovative you must be controversial, and it's hard for non-CEOs to manage that internal controversy.

        • ulfw 7 years ago

          That is exactly right

      • samstave 7 years ago

        The vast amount of vendor management makes the scal of PMing apple products rather unwieldy...

      • tomaskafka 7 years ago

        > How does it take years to update a MacPro, a MacMini, an iPhone SE

        Creating market hunger - these are all lower volume products for Apple, with no real competition, so I guess they are on a slow updates.

        • ulfw 7 years ago

          Well they will never become high volume if they get updated every five years or more - that’s for sure.

    • clay_the_ripper 7 years ago

      This is exactly what happened. I was super surprised they didn’t realize AirPods 2 before Christmas, but I guess they figured people would buy gen 1 anyway. Then they release the new airpods in combination with their other launches of the iPads etc when they realized that AirPower wasn’t going to happen. Then they dump AirPower after the release so as to not taint sales of AirPods 2 on launch day.

    • golem14 7 years ago

      My completely uneducated guess is a behind-the-scenes patent dispute or something along those lines...

      • sovnade 7 years ago

        IFixit has a good article on it. Basically they couldn't get it to pass wireless emissions standards the way they wanted to do it (put your phone anywhere on the pad to charge not, not directly on the circle, etc).

      • georgespencer 7 years ago

        Would be quite rare for a patent dispute to go on behind the scenes. There were a lot of leaks suggesting mass production was due to start. I would bet production did not start, and that early production runs had low yields due to the complexity of the product.

        • speedplane 7 years ago

          > Would be quite rare for a patent dispute to go on behind the scenes.

          Actually the opposite. Most patent disputes are resolved behind the scenes, long before anyone sues each other.

          • georgespencer 7 years ago

            To my definition that makes it not a dispute! It's a commercial discussion with an agreement at the end of it.

            • speedplane 7 years ago

              >> Most patent disputes are resolved behind the scenes, long before anyone sues each other

              > To my definition that makes it not a dispute! It's a commercial discussion with an agreement at the end of it.

              Patent trolls send thousands of companies demands to pay royalties on a technology they never directly used. Fighting the troll costs hundreds of thousands, perhaps millions, of dollars, but they are only asking for $50k. Most companies begrudgingly pay. To me, that's still a dispute.

            • simonh 7 years ago

              If it breaks down to the point a product gets cancelled, that would be a dispute. However yes, usually in such circumstances it tends to go public.

  • kwiens 7 years ago

    My theory: they couldn't make it past the FCC. Managing overlapping harmonic frequencies is incredibly challenging, and gets harder the more coils that you are integrating. From patent filings, it looks like Apple’s ambitious plan was to use considerably more coils than other charging pads on the market. https://ifixit.org/blog/14883/what-finally-killed-airpower/

  • _bxg1 7 years ago

    Especially weird for Apple, who aren't known for vaporware. And even Google wouldn't come out and say "we can't make this work", they'd just stop talking about it until it was eventually solvable down the line, or let it evaporate altogether. It's very odd to see a tech giant just hit a technological wall.

    • rickyc091 7 years ago

      I appreciate that Apple was honest with their communication. Too often have I seen managers/CEOs employ the strategy of avoiding the hard conversation and letting the topic fade away.

      • Noctem 7 years ago

        I appreciate it too, unfortunately Apple is not always so transparent. One example that comes to mind is their 2010 promise to make FaceTime an open standard. It was Steve Jobs that made that promise in 2010 (one year before his death), and apparently a patent dispute with VirnetX may be to blame, but to my knowledge they haven't made any public statements about it since the initial promise.

        If legalities are to blame it seems like that would be all the more reason to come out and say something along the lines of: "sorry everyone, we want to keep our promise but stupid software patents have made that impossible." Instead they've (to my knowledge—please correct me if I'm wrong) chosen to remain silent and hoped that people would forget.

        • rickyc091 7 years ago

          I think to your point, that was how Steve Jobs use to run the company. Under Tim Cook's leadership, things have changed. When Steve Jobs was still around, I attended WWDC under the student scholarship, but he never greeted any of the students or ran any events. On occasion, there would be the "job fair." These past few years, Tim Cook has taken the time to greet the students, chat with them, and take photos with them. There's a softer side to the company now, and it's starting with admitting to failure and making mistakes.

        • sbuk 7 years ago

          I don’t have the source to hand, but I’ve read (or heard on a podcast) that Job’s made that decision on stage. It surprised everybody, including the dev team behind facetime. So it’s less a case of Apple remaining silent, and more Steve being Steve.

          • Noctem 7 years ago

            I don't know who made the decision (or when), but he did have a slide prepared that said "OPEN" [1] in big letters next to a FaceTime screenshot, which I'd assume means the decision was made at least before taking the stage.

            [1] https://youtu.be/AmXc1Mjr5J4?t=5816

        • heartbreak 7 years ago

          Attorneys usually advice against discussing ongoing legal matters.

          • Dylan16807 7 years ago

            When there is a dispute, sure.

            If it's just "we don't have all the rights, sorry", there is no legal matter to worry about.

      • nikofeyn 7 years ago

        > I appreciate that Apple was honest with their communication.

        why do you assume it was honest? they sold products based upon the impending release of this product, even including it on the packaging of products according to another comment. that was like two years ago? if i remember correctly, it even featured in one of their keynotes.

        the excuse "it doesn't meet our standards" sounds like a nice cover for the actual answer.

        anyway, i also don't understand their comment that wireless is the "future" for power transfer. i don't see how a significant loss of efficiency where power is just thrown away is the future.

      • NicoJuicy 7 years ago

        Honest after the announcement you mean? So, thats, not honest.

        They knew about it then and announced airpods with support for it, on stage...

    • arusahni 7 years ago

      Maybe not as notable as the AirPower, but, in addition to the Nexus Q, Google also promised object removal in Photos (demoed by erasing a fence between the camera and a little league player). That was at I/O 2017.

    • spullara 7 years ago

      This sets appropriate expectations. If they don't know when it will reach the quality that they want to ship it is better to cancel it.

      • squarefoot 7 years ago

        My guess is that it's not about quality but efficiency. Assuming the product works as advertised, someone might have pointed out that the power drawn is a lot more than the power supplied to the devices being charged (which to some extent is true for every wireless charger out there), and in a world where being sensitive to green issues is becoming the norm, this might have brought some bad press to Apple.

        • MBCook 7 years ago

          > Assuming the product works as advertised

          The rumors are that it didn’t work as advertised, or even at all. Or when it did it could get hot and catch on fire.

          I think Occam’s razor applies here.

    • GoatOfAplomb 7 years ago

      Google had the curious case of the Nexus Q. It was announced at Google I/O and they took orders. Within a few days it was canceled. Those who ordered were refunded AND got their Nexus Q.

    • ehsankia 7 years ago

      They usually only announce things that are being released in a week, or at most in a month or two. They've been breaking that rule a lot recently though. The whole services keynote was very strange for that reason.

      • ulfw 7 years ago

        Not anymore lately. There are a ton of pre-announcements under Cook (Airpower, Mac Pro announced years in advance, but also most of iOS 10 and 11 were announced 6-8 months before it made it - e.g. wireless fast charging). This whole odd services keynote had really nothing to launch besides their "News" (i.e. it's only magazines) product. The rest is coming 6+ months later

      • MBCook 7 years ago

        Apple has a history with the entertainment industry. They know that their cooperation means leaks. We already knew about the updated Apple news, there were rumors about the game subscription thing. We knew something was coming for a TV service because they’ve been buying content.

        Basically they might as well have announced things because they were rumors about all of it and if they kept trying to keep it secret for months and months the chances are their partners would end up leaking it purposefully/by mistake.

  • aluminussoma 7 years ago

    You are assuming that Apple has great cross-team communication. By many reports, they do not: I've heard that one team does not know what another team is working on, much less the status of that project.

    • HeWhoLurksLate 7 years ago

      It's a Big Tech Corp with known spies in it. You expect everything to be shared? Inter-team communication is just generally bad these days, and mostly because it tends to be the default human behavior.

      I remember reading a couple of articles about Bell Labs and how they had a huge cafeteria everyone was encouraged to eat in, thereby promoting cross-communication and "cross-pollination" of ideas and insight. I kinda wonder what the Big Tech companies would be producing now and at what rate if they did that instead of letting or encouraging everyone to sit at their desks all day long (mind you, Google seems to be pretty good about that part.)

      • developer2 7 years ago

        > with known spies in it

        Worse than a simple information "spy" would be having a security engineer with intimate knowledge of Apple's security leave the company to co-found a new company whose entire business model is to sell expensive hardware to law enforcement that bypasses Apple's security. Oh right, that actually happened[1].

        An Apple security engineer discovered–or baked in–critical security flaws at one of the world's largest technology companies and instead of disclosing them to the company, co-opted that sensitive insider information to start his own lucrative business. I've been waiting for news of this man's reputation, career, finances, and perhaps even his freedom having been taken away; so far it seems he's gotten away with it. I don't buy the apologist explanation I've heard: "he's likely just so good at his profession that he reverse engineered entirely new vulnerabilities after leaving Apple, without necessarily having exfiltrated knowledge only obtainable from within Apple's own walls".

        If this man had done this to a bank or the government, he'd be rotting in federal prison. But he "only" expropriated this information from a private corporation, so no big deal. /s

        [1] https://www.forbes.com/sites/thomasbrewster/2018/07/26/apple...

        • sneak 7 years ago

          The company does not own your brain; using experience with a system for hacking that system (on devices you own) is not illegal, nor should it be.

          Remember also that the entire concept of intellectual property is a legal fiction created to prop up revenue streams, as well.

          • Dylan16807 7 years ago

            > The company does not own your brain; using experience with a system for hacking that system (on devices you own) is not illegal, nor should it be.

            Okay? But that's not what that company does at all.

        • nradov 7 years ago

          If you're going to accuse someone of IP theft then please provide actual evidence.

  • raverbashing 7 years ago

    > There has to be something that caused this abrupt cancellation.

    Well, there is no way of getting 30W wirelessly (to the device side) without a lot of heat.

    I guess someone thought they could solve this with smarter power management (and per the John Gruber article this was an issue last year, or even before) but it frankly it does not seem possible (unless Apple discovered room temperature superconductors).

    It seems the design teams might have some people (higher ups) thinking too much about design and too little about if things are really possible given the constraints of a consumer product (typical MBA BS motivational pushes asides).

    But it seems they managed to save face before another poor product would hit the shelves.

    • fogetti 7 years ago

      I am not sure why are you downvoted. There is a whole literature on mismanaged software/hardware projects and the culprits of those failures. Not in a small part the reason is often very bad management/design decisions.

    • stephenamills 7 years ago

      Yeah, you're almost definitely right. Apple is an extremely design-first company, in the sense that the designers have always run the company.

      This isn't the first time that sticking to a design led to a technical hardware/physics problem. This happened originally when Steven was designing the iPhone 4 with his team and took out most of the antenna lines, leaving only a small antenna line at the top and not the noticeable ugly antenna lines you see on every single iPhone today. Steven's antenna design was incredibly simple and aesthetically pleasing - just one of several incredible advances of the iPhone 4 - but Steven's antenna design led to some radio frequency problems I definitely don't understand which caused the entire "you're holding it wrong" scandal.

      That is just another example from 2011 or so of designers running the company but running into a technical issue with the laws of physics - there it was just radio frequencies instead of whatever it is here with this AirPower and the the heat or frequencies or something created from the as many as possibly 15 or 32 coils inside of it.

      There are so so so many examples of where this design-first approach has definitely worked. One example is how the external aluminum case of the 2-pound MacBook from 2015 was designed first, and then once lithium ion batteries were created which had to be custom and have a custom internal chemistry so that they could be stacked on top of each other in a terraced structure. A second example is in Face ID which is very fast and simple conceptually but technically requires a custom chip running a custom neural network and for PrimeSense to miniaturize their Kinect hardware that they created for the Xbox into a the super small menu bar of the iPhone X. The chip team and the PrimeSense team started with a simple concept/design of a user looking at their iPhone, and then filled in all of the extremely technical and multi-disciplinary practicalities.

      When you start doing something that nobody has done before, you absolutely do not know that it can work. You will fail in every way – Jonathan mentioned that when they were creating Face ID, all that they had for such a long time were failed engineering designs that simply put did not work.

      Nobody knew that you could miniaturize the Kinect hardware, or that this chip could actually run their custom neural network quickly and with low power consumption to get Face ID. But you can. For MacBook batteries, if you mess the chemistry of these batteries up, the batteries will absolutely explode just like Samsung's did the following year. Nobody knew that you could stack the batteries of a MacBook on top of each other either. But you can. Nobody knew that you could remove most of the ugly antenna lines on an iPhone and just place just one antenna line at the top. Oh wait, but you can't. Nobody knew that you could charge 3 devices at the same time within whatever FCC regulations and still maintain low heat. Oh wait, but you can't (I guess, if that's the problem).

      The point is that whenever you're doing something that nobody else in the world has done, you can't know it's going to work and you will fail. You will succeed but you will also fail, if you are truly doing creative work. Here, Apple failed. I guess because what they finished in the lab was possible according to the laws of physics but not safe (coils might overheat and catch fire or melt, might explode, might stop a person's pacemaker, and so on).

      • MichaelZuo 7 years ago

        Thanks for the wonderful explanation! The idea of a charging mat with multiple overlapping coils seems to be a hard wall.

    • Tempest1981 7 years ago

      Build a Dyson cooling toroid around it? (Said the design team)

  • duxup 7 years ago

    That's what always confused me about this. This was very much an announced thing, not some side research project.

  • hinkley 7 years ago

    That's not even on the box it's on a sticker on the box. Buy some new stickers and bin the old rolls!

  • ksec 7 years ago

    >There has to be something that caused this abrupt cancellation.

    They could have sold a Wireless Charger just like others with their mark up. Instead we got nothing.

    Also admitting MacBook Pro Keyboard Failure. I believe there is something happening to Hardware Engineering in general.

    • AceJohnny2 7 years ago

      Methinks HWEng made a breach in Industrial Design's north flank, and provoked a rout. The tide is turning!

    • ctdonath 7 years ago

      Were it "just like others with their markup", why would people pay more for the same thing?

      • pkamb 7 years ago

        Quality materials, nicer fit and finish, no obnoxious blue LEDs...

        • anonoholic 7 years ago

          > no obnoxious blue LEDs...

          :) True! But for $10 I'll live with it.

          • oneplane 7 years ago

            Then again, not everyone wants the same thing, just like some people value their annoyance much higher than others (making a more expensive purchase actually turn out less expensive).

            People are weird. But that is fine.

            To me, the AirPower mat seems like a really hard thing to make. Qi charging needs concentric coils, but AirPower as a Mat needs a reconfigurable matrix to do what it needs to do.

          • jjeaff 7 years ago

            A piece of color matching electrical tape does wonders.

            • rickycook 7 years ago

              well yeah but applying electrical tape to a product does kinda ruin its aesthetic in almost all cases don’t ya think

              • ggreer 7 years ago

                Another option is nail polish. It comes in plenty of colors and you can add a thin layer of polish to make the LED dimmer but not totally blacked out.

              • Avamander 7 years ago

                There's a reason you find a matching color and cut the smallest piece that covers the LED, I haven't seen any aesthetics ruined by tape if they already have an ungodly bright blue LED indicator.

              • jjeaff 7 years ago

                I have a set of various colors of electrical tape. If the color is even close to the same, you can't even tell it was there unless you are looking for it.

      • ksec 7 years ago

        Quality, QA, Design, Branding.

        That is like asking why are people buying lightning connector from Apple where there are cheaper options.

      • jjeaff 7 years ago

        That's branding 101. Conspicuous consumption, perceived quality due to marketing, brand loyalty ... quite a few reasons.

        Same reason people buy $1500 plastic Louis Vuitton handbags and belts.

    • eridius 7 years ago

      Apple doesn't release products that have no distinguishing features other than "made by Apple in Cupertino". Accessories without distinguishing features they prefer to just work with third parties on (such as Belkin). In fact, I'd wager that this particular Belkin charger was done in cooperation with Apple: https://www.apple.com/shop/product/HLZ42/belkin-boost-up-spe...

      • arbie 7 years ago

        What is the differentiator for the $39 silicone iPhone cases?

        • 2muchcoffeeman 7 years ago

          I bought a cheaply iPhone case for my XR. Fell apart after a few months. Bought another. The edge around the screen and camera was not raised enough. I got the one I have now on sale, but it retails for like $30 plus. It’s also the best one so far.

        • eridius 7 years ago

          Cases are like cables. You need to have them available, and the only way to guarantee that they're available is to make them yourself (given that they're not based on industry standards). If case you bought 2 years ago still fit on the new phone today, then there's not much pressure for Apple to have a case, but since cases are tied to specific phone designs and form-factors, the only way to guarantee high-quality cases available at launch is to make them.

          It occurs to me, cases are also like chargers. Nobody questions why apple sells their own USB-C charger even though you could in theory use a generic USB-C charger.

          • sovnade 7 years ago

            They've been going 2 generations with each form factor. 7/8 were identical, X and XS are identical. I do appreciate that, even though I don't update every gen anyway (or even every two).

        • michaelermer 7 years ago

          Or a credit card ;)

      • layoutIfNeeded 7 years ago

        Designed by Apple in Cupertino

        Made in China

      • icedchocolate 7 years ago

        Not sure I agree. AirPods really have almost no distinguishing features from other earphones. They’re generally worse. The only “feature” is seeing their charge on your phone, which is a pretty lousy differentiator.

        • eridius 7 years ago

          You are, in all seriousness, the only person I have ever seen declare that AirPods are worse than other competing earphones. AirPods have one of the higher consumer satisfaction ratings ever, and anecdotally everybody I've ever seen talk about them absolutely loves them, even people who are normally very critical of Apple.

          • squarefoot 7 years ago

            I never tried the AirPods so I can't comment on their quality, though I'm all for wired ones so it won't happen anytime soon. Quality aside, psychology can explain a things or two on why people absolutely love what they spend money on.

            https://youarenotsosmart.com/2010/05/19/fanboyism-and-brand-...

            • simonh 7 years ago

              But then everybody who bought anything (that at least worked) would love it. This theory has no explanatory power to distinguish why any particular company has higher that average satisfaction ratings.

              • squarefoot 7 years ago

                I shouldn't post replies when in a hurry (just like now:). I left out some important details: the point was why sometimes people end up loving stuff they spend a lot of money on, to the point they become fanboys even when the item purchased albeit good doesn't deserve that. I'm not bashing Apple, this happens in a lot of contexts, take for example the audiophool world. Are those hundreds €/$ per meter audio cables good? Yes, definitely! So are they worth that price then? Asbolutely not, but people keep shoveling money at them although neither the best instruments in the world nor the best ears could tell the difference when conducting a proper blind test (aka: the famous "coat hangers cable" experiment). This is where psychology plays an important part. Back to the Airpods, they could give the best audio experience in the world -I trust Apple on this, they for sure know a few things about music- but I'm also someone who doesn't like being forced by marketing to accept excessive compromises. The Airpods batteries aren't replaceable so once they fail (a few years max) one is forced to throw them away. To me it seems a price too high to pay for eliminating the headphone port, which I use and like to have on every device. I have no doubt Apple users love their Airpods, but it's a fact that those devices are not perfect. If users accept criticism for iPhones with no user replaceable batteries I would expect the same open mindset about the Airpods.

                disclaimer: always in a hurry... girlfriend getting out of the train in 35 minutes and I have to drive to get there.

        • kalleboo 7 years ago

          > The only “feature” is seeing their charge on your phone

          FWIW there are many Bluetooth headphones that show their charge on your phone, it's a standard Bluetooth feature.

        • neotek 7 years ago

          >AirPods really have almost no distinguishing features from other earphones.

          You've got to be kidding. The kind of pairing made possible by Apple's W1 chip, and the completely cordless design, was absolutely and undeniably groundbreaking when the AirPods were first released. Even now you'd be hardpressed to find a pair of earphones that work as smoothly and seamlessly as AirPods do.

        • xsmasher 7 years ago

          Is there another brand that pauses your music/audiobook when you take them out? If so I'd like to try it; AirPods don't fit my ears well (fall out when I bend forward.)

          The iCloud pairing and tap-controls are nice, but I guess I could live without them.

          • erkmene 7 years ago

            Jabra Elite 65t does that and they are absolutely amazing.

          • eridius 7 years ago

            I don't know what it's called but someone sells a silicone attachment for the AirPods that anchors it inside your ear. I know this because one of my coworkers has it.

        • macintux 7 years ago

          There were at most 1 or 2 semi-equivalent products when they came out. Some have caught up with the specs, but fewer with the easy switching between devices.

  • paul7986 7 years ago

    They canceled it because the iPhone is going to become a wireless charging pad for your AirPods, watch and even another iPhone.

    Samsung just released Wireless PowerShare as a feature in the S10 that allows you to share a charge and reports note this will be coming to the iPhone.

    Incidentally and FML ... I was filmed pitching this idea to Intel and Mark Burnett (reality tv mega-producer) for the reality tv show, America's Greatest Makers. They reached out to me as they really needed fledging inventors. Overall we pitched sharing battery power between two phone cases https://ryanspahn.com/GetLeech .

    I haven't looked but if Intel has patents that are from Sept 2015 and on then really FML. Otherwise what I thought was potentially a completely unique idea wasn't.

  • philwelch 7 years ago

    If they were gonna do it after the AirPods 2 release, they would have to do it ASAP, or else they'd either have to do extended refunds (and have extra return inventory of an unwanted product) or face a class-action suit from disgruntled AirPods 2 buyers who were promised compatibility with a now-cancelled product.

  • samstave 7 years ago

    How would you compare AirPower with Cue::cat?

  • martin-adams 7 years ago

    Makes me wonder if they couldn't get around any patents as wireless charging isn't a new innovation.

  • FPGAhacker 7 years ago

    I’m guessing patents.

  • azhenley 7 years ago

    Something indeed. I don't understand what the issue could be. I have a few $20 wireless chargers that work just fine. I expected Apple to put one in premium packaging and sell it for $150.

    • sandis 7 years ago

      The article mentions (rumored) issues with 3D/overlapping coils that I imagine were needed to allow for multiple device placement anywhere on the mat.

      >> Specifically, I’ve heard that they ran too hot because the 3D charging coils in close proximity to one another required very, very cautious power management.

      • Dylan16807 7 years ago

        It's not the end of the world if it slows down under multiple devices, and that trivially solves the heat problem.

        Is it lack of satisfaction with those tradeoffs? Is there a more fundamental flaw somewhere else? It would be nice to know what actually caused this decision.

        • skellera 7 years ago

          Selling point is that you can put all your mobile devices on it. So it’s assumed you’re using more than one and it isn’t a quality experience if you have to sacrifice charging speed for regular use.

          • Dylan16807 7 years ago

            The phone is the only one that needs a particularly high wattage. If sharing drops the phone speed by a third, that leaves enough spare capacity to do a watch and airpods at the same time (with both of them getting more percent per hour than the phone). That's still a pretty good experience.

            • MBCook 7 years ago

              What if they couldn’t get the multi coil design to work charging ANYTHING at high power.

              Maybe it was capable of charging the watch and the AirPods just fine, it was the phone’s power demands that were the thing killing it.

              • Dylan16807 7 years ago

                Definitely one possibility of many! That's why it's so hard to guess which one or two aspects really tanked it.

        • craftinator 7 years ago

          Fire? Like, GS Note 7 fire? That would do the trick!

    • drakenot 7 years ago

      Their design had many overlapping coils which dynamically could be activated. This design would allow you to place the multiple devices on the mat in any orientation.

    • sovnade 7 years ago

      Apple's plan was to let you place it anywhere on the mat, not on the very small charging sweet-spot.

      Worth the huge premium it would've sold for? Probably not for a good deal of people, but it would've sold.

    • nickthegreek 7 years ago

      Kinja posted a deal on a dual powered mat for $35 yesterday. Crazy to think that Apple couldnt crack this to reach some level of product that consumers would find attractive.

      • gumby 7 years ago

        They wanted you to just toss some devices arbitrarily on the mat and have it "just work". The one you discuss requires alignment, like all others -- for a reason! There's a reason the watch has a magnetic alignment setup.

        I thought you might be able to use a 2D array of small loops but a little bit of modeling shows that to be a pretty dumb idea.

        • ghaff 7 years ago

          That’s what you really want to get too. A big charging mat you just toss everything on.

          TBH I don’t find wireless charging today a particularly big win. It’s a bit easier than plugging in a cable. Of course, in the watch, it eliminates a port which is a win for other reasons.

          • covercash 7 years ago

            I find Anker 24w fast charging bricks and 10’ lightening cables are a pretty reasonable way to quickly charge Apple devices while still using them. I bought a cheap 5w wireless charging pad to throw my phone on while I sleep.

            • sovnade 7 years ago

              My problem is that every charging cable I get seems to fail eventually. Either the charging port in the phone gets loose, filled with lint, or the cable mysteriously stops working. Even expensive Ankers. Meanwhile my no-name QI charger that I bought for my LG G3 like 5 years ago is still working perfectly. No parts to loosen or clog.

            • ghaff 7 years ago

              I don’t even bring my wireless charging when I travel. One more piece of gear to pack and keep track of.

              • disc 7 years ago

                I wouldn't either but now that I have one one my desk, nightstand, and coffee table; I could never go back.

                • ct520 7 years ago

                  yeah no thx. With how long devices last me now and days the only thing that will accelerate my trade in would be the extra battery wear from wireless charging.

                  • Dylan16807 7 years ago

                    Unless it's a particularly hot charger, a slower wireless charge is actually better for your battery.

        • randyrand 7 years ago

          In retrospect, I wonder if a motorized device that moves the coils to match the location of your device would have been a better approach.

          • canthonytucci 7 years ago

            I had the same thought.

            I l suspect that Apple has so little in house experience with moving parts these days that they’d have a hard time shipping a good one that worked this way.

        • konschubert 7 years ago

          I am curious what you discovered during your modelling.

          From a first principles point of view it seems to me like it might just work.

          • gumby 7 years ago

            It's hard (very lossy) to try to couple the B fields when the rings are different sizes.

            • konschubert 7 years ago

              But what if they’re all small and all the same size? In a Grid pattern, like streets between city blocks?

      • pwthornton 7 years ago

        That is not remotely related. Having a mat with two or three separated coils for phones is really easy to do. You basically just glue a few of these together.

        AirPower was intended to have basically an entire surface of charging pixels. You could place phones, watches, AirPods, and combos of those on the mat in any orientation. There was also no sweetspot.

        By attemping to make inductive charging mats work really well, Apple ran into some big tech contraints.

  • smacktoward 7 years ago

    It's probably a huge coincidence that https://isairpoweroutyet.com/ launched a week ago.

    (Probably.)

  • RobLach 7 years ago

    It’s not weird at all.

    AirPower is a feature that helps sell those AirPods amongst early adopters who would buy AirPods within the first couple of weeks.

    If you want to kill AirPower, waiting a bit to grab those sales makes sense. You don’t have much to lose and revenue to gain.

  • notatoad 7 years ago

    I'm guessing the unexpected hype was what caused the "cancellation", and AirPower isn't really any more cancelled than it was yesterday.

    I'm imagining some engineering teem at Apple telling their bosses "yeah, it's almost ready" and the bosses believing them without really caring, because it's just a silly accessory and no big deal, right? And then since the AirPods 2 announcemen, the internet has been rabid with anticipation for AirPower. announcing it is cancelled is a better PR move than letting that internet fanboy frenzy turn into frustration with delays.

    I wouldn't be surprised if we see AirPower turn up again in a years time.

    • save_ferris 7 years ago

      This doesn't make much sense to me.

      Apple is the tech marketing messiah, why would they announce AirPower at a major product demo and think that it somehow wouldn't be hyped? This is a really strange fumble for them.

      It was also listed as a major feature for the new AirPods, that doesn't seem like something Apple would slap on a box knowing they probably weren't going to ship, especially if was a "silly accessory."

      I can totally see an engineering team BSing leadership on the product readiness, but there had to be internal pressure on this. Apple knows this looks bad after investors weren't super impressed with the News+ demo.

      • acomjean 7 years ago

        I think the mea-culpa announcement "This isn't going to be shipped", is better than stringing it along for months and leaving people in the dark.

        Your right though, their main problem was announcing it too early. There are probably legal ramifications to this.

        Back in the day "intelivision" announced a keyboard component for their console in ads. They didn't ship.. It kept slipping. Then the FTC (government) started fining them for false advertising. So they finally released one (It was junk, we had one).

        "Complaints from consumers who had chosen to buy the Intellivision specifically on the promise of a "coming soon" personal-computer upgrade, eventually caught the attention of the Federal Trade Commission (FTC), who started investigating Mattel Electronics for fraud and false advertising. "

        https://en.wikipedia.org/wiki/Intellivision

        • kamikaze675 7 years ago

          I enjoyed the Intellivison II with the voice synthesis module. I have fond memories of playing B-17 bomber and burgertime.

          • acomjean 7 years ago

            I did love that console. Football, armor battle, pitfall,burger time etc. The keyboard adapter however wasn’t good for programming. I think it had like 2kb of memory. The keyboard adapter only game “mindstrike” game was pretty fun.

      • chrischen 7 years ago

        They overpromised and didn’t deliver, to avoid under delivering.

    • chrischen 7 years ago

      Or maybe it was working but then yesterday one burst into flames during testing which was the final straw. They don’t want to pull a Samsungs now do they?

      • vbezhenar 7 years ago

        Why did they cancel the product rather than delay it? If they are cancelling the product, either the issues are unfixable and it means that something is very wrong with their engineering, because they are expected to understand whether the product is possible a little bit earlier than some months before production. Or managers are just acting impulsively which is as wrong.

        • oceliker 7 years ago

          I think if it were delayed, it would still come up from time to time in tech blogs, giving them bad PR, kinda like Duke Nukem Forever. If they announce that it’s cancelled, they take a bad hit now, but they also have indefinite time to work on the product with no PR penalty on delays. The announcement leaves the door open on a future wireless product release anyway, with zero promises.

          If they end up releasing the product, say, a year from now, nobody’s going to say “but you cancelled it before!!! how dare you!!”

          • Dylan16807 7 years ago

            If they announce in 2017, cancel in 2019, and launch in 2020, people will mock them and will be correct to do so. Maybe if they need three years up to indefinite the cancellation could make sense.

        • jeremyjh 7 years ago

          I could imagine something like the project manager had successfully swept all the problems under the rug to that point, despite the fact that the engineering manager was sending emails to compliance and risk management. When it caught on fire, an exec is like "WTF?" and gets a dump of all the data, and cancelling is easy.

        • frogpelt 7 years ago

          Because they've already delayed it a whole lot.

      • SmellyGeekBoy 7 years ago

        Odd that you'd jump to Samsung as the example and not Apple's own exploding Macbook batteries from a few years back...

    • MagicPropmaker 7 years ago

      You are a True Believer.

GeekyBear 7 years ago

Apparently, even the Chinese supply chain thought this product was going to go into production, according to Ming-Chi Kuo, whose sources inside Apple's supply chain are impeccable.

However, good for Apple.

They need to be more willing to say this product isn't good enough, and stop listening to those who say they are too secretive.

They had a good thing going when they didn't comment on products under development (or even acknowledge that they were under development) until they were ready to ship them.

  • urda 7 years ago

    Agreed. I much rather have a company like Apple just flat out say "we can't make this work to our standards, to our customer standards, and we're not comfortable with releasing this product this way."

    Versus say Google who'll just never mention it again or launch a broken version only to kill it off within two years.

    • ianai 7 years ago

      I hope it’s a sign of change to come. Their hardware has been actively moving from what users want to what their designers want (thinner is always better, ne legacy ports, no finger I’d, etc).

      • umanwizard 7 years ago

        What makes you think you know better than Apple what most of their users want?

        I suspect you just know what you want, and why you want it, and are extrapolating from that to everyone else.

        • jplayer01 7 years ago

          I'd assume that users want a keyboard that doesn't break with alarming frequency and isn't nearly impossible to replace. That may just be me though.

        • ianai 7 years ago

          Well there’s a healthy demand for the SE. It’s needed a serious update for quite a while and substantially from their current offerings. There’s similar preferences with the older MBPs as well. All widely commented on user forums.

      • whatever_dude 7 years ago

        It has always been like that. Remember then the Macintosh didn't have arrow keys? When they dropped disk drives?

        They try being ahead of the curve and are know to ignore market interest. Sometimes they get a hit, sometimes they fail.

        • ianai 7 years ago

          Usb/video ports are definitely in the same hardware realm as media drives. I don’t think people buy a laptop and never need those things. It’s like they’re tying to make their laptops into iPads.

    • 1023bytes 7 years ago

      If only they made the same decision abouut buutterfly keyboards.

    • dustindiamond 7 years ago

      but it has a hidden microphone, so it is upgradeable.

  • seunosewa 7 years ago

    When are they going to cancel the touchbar?

  • robertAngst 7 years ago

    > this product isn't good enough,

    And Mexico will pay for it

    Don't trust a companies words at face value. This sounds like PR.

    Wasnt profitable enough?

brokencoder 7 years ago

Apple's management has enacted a policy of not offering competitive compensation for top engineering talent. I've had multiple Apple managers express frustration with the company's inability to attract and retain top talent. I myself got an offer from Apple for less than half what three other top companies offered, and Apple was unwilling to negotiate.

This product cancellation and Apple's general product quality decline is the inevitable result of this short-sighted, penny-wise, pound-foolish strategy to keep payroll down.

  • blihp 7 years ago

    I'm not sure that this is anything new. Apple has been known for decades as a company unwilling to pay top dollar but rather count on their mystique / sense of mission to attract talent. However, with the mystique fading and no longer having a go-go stock price to make options/RSUs as attractive, that strategy is probably not working nearly as well as it used to.

    • bredren 7 years ago

      Where’s the evidence of this talent drain creating great products elsewhere? I believe this is possible but am genuinely curious.

      • m_mueller 7 years ago

        Lately it seems to be happening elsewhere entirely, at least on hardware front. See for example Huawei's foldable. Google and Microsoft will gladly solve their software problems, what they are mainly missing is their own distribution channels overseas. I think it we are now caught up to Japan in ~1970s, soon it will probably be time of dominance like ~1980s.

      • blihp 7 years ago

        Who said that they were necessarily creating great products elsewhere? I only argued that they were likely going elsewhere. What happens when they get there is a function of management/environment/etc. Most companies don't offer a sense of mission or mystique to their people, but strangely many are willing to settle for stacks of money instead.

  • ldrndll 7 years ago

    For a company like Apple who a) tries to differentiate on engineering and b) has ridiculous amounts of money this is an entirely unforgivable policy.

  • ForrestN 7 years ago

    Source beyond your own experience? Would love to read more about the fact that Apple is offering people 40% and refusing to negotiate. That would be huge news.

  • cageface 7 years ago

    Across the board Apple just seems to be struggling to execute on software. What they do offer is incomplete and buggy and they're falling farther and farther behind on new features. If they're serious about pivoting to being a services company they need to fix this ASAP. There's a deep-seated arrogance at Apple that I think they inherited from Jobs that isn't serving them well now that their competition has gotten its act together.

    Just as a thought experiment ask yourself - of the apps you use daily on your iPhone, how many are made by Apple, other than Safari?

    • eanzenberg 7 years ago

      Pretty much all of them? On my home screen, music, maps, calendar, photos, camera, wallet, news, reminder, phone, messages, mail and safari. Work fairly great too :). Seems they know what they’re doing by the massive profits they bring in.

    • graeme 7 years ago

      Safari, music, notes, reminders, mail, health, activity (apple watch), breathe (apple watch), calendar, shortcuts (acquisition), messages, maps, clock, calculator, weather,

      I use all of those regularly and they work well. I also use 3rd party apps for some of the same categories.

      I use maps for routing, but google maps for search and points of interest

  • pentae 7 years ago

    Tims a miser, which is great for supply chain management but when it filters down into the hiring and the end product, well we're already beginning to see the results of that in the sales numbers.

  • robertAngst 7 years ago

    What self respecting Nerd would work for Apple? serious question

julianozen 7 years ago

I suspect Apple's launch plan was to ship last week's AirPods with the new mat for last holiday, and that as of ~Sept 2018, Apple assumed AirPower was possible (which is why last weeks AirPods were manufactured with AirPower documentation placed into the box)

I spent sometime working on a hardware team at Amazon and we had an expression "hardware is like fruit" meaning the longer it sits unsold, the more stale and obsolete it gets (and it costs an unbelievable amount of money to keep it in storage). A few weeks/months ago, Apple must have decided that AirPower isn't going to happen, and that the AirPods that have been sitting in storage since September need to be sold so that they can actually sell their inventory before the launch of AirPods 3 (whenever that arrives)

  • bredren 7 years ago

    Apple has pulled off some reported last minute hardware changes while stretching timelines.

    The 2016 MBP which had a 500+ day update cycle was apparently supposed to have the terraced battery used in MacBooks. [1]

    That got chucked last minute and led to a lot of battery complaints early on. I returned a loaded 13” due to limited battery life.

    The company ended up working SW systems to squeeze more out of what it has and it seemed to work.

    In that case they also seemed to be trying to meet a holiday release.

    [1] https://www.bloomberg.com/news/articles/2016-12-20/how-apple...

derefr 7 years ago

Something I don't understand about induction charging: why is it even necessary if the device and charger are still expected to be in flat contact with one another (with at most a few millimeters of separation)?

Is the point just for arbitrary positionability on a flat charging surface?

If so, I feel like there are simpler ways to solve that, just with clever solid-state connector design.

Imagine a BGA processor that could be arbitrarily aligned into a BGA socket (not only rotated, but placed anywhere onto a BGA array larger than the CPU), and would continue working. That's possible, no? It doesn't exist, but it's possible. You could have the motherboard look for known sense pins on the processor by putting its own BGA pins into a sense mode; and then, having found which pins the processor is aligned to, it could "hook up" the rest of the pins appropriately. Any pins the CPU isn't touching would remain powered down or in a low-voltage sense mode, where they're safe to touch.

Well, if you can imagine that, then just reduce the number of pads on the device side from hundreds to two, while keeping all the pads on the socket side. But lose the "socket" part.

Imagine a charger that's just a big flat matrix of tiny copper pads, where each copper pad is actually four quadrants: two for sense, one for power, one for ground. The power and ground are normally powered down.

If you have a device (a phone, say) with two large flat charging pads on the back, and you lay it onto the BGA matrix—then the phone's pads will activate (a number of!) the charger's sense pads; the charger will have an "image" of which pins to power, and discretize that image into two clusters (like discretizing touch-points on a digitizer); and then one cluster of activated sense-pins will have their sibling power pins activated; and the other cluster will have their sibling ground pins activated.

Other than the copper being exposed to the elements, I don't see why this isn't workable.

(And before you say "my phone is in a case"—your case would just need a pair of pass-through conductor pads.)

  • jdietrich 7 years ago

    It has been tried in commercial products, but it's harder than it looks. Pogo pin type contacts don't have a lot of current capacity and there are some fairly serious issues with surface contamination and corrosion. The layout is easy, the electronics are easy, but the metallurgy of the contacts is an unsolved problem.

    • lightedman 7 years ago

      "but the metallurgy of the contacts is an unsolved problem"

      Solved for decades. Gold-plated stops corrosion and resists contamination of most any sort.

  • ryanmcbride 7 years ago

    I've always felt it was unnecessary too. A company I worked for a few years ago spent thousands to install wireless charging pads directly into the tables in every meeting room (4 floors worth of rooms). This was before any iphones had wireless charging though, so they also had these wireless charging adapters that plugged into iphones so that they could use them. That means that to charge your phone, you had to plug it in, but then leave it in a specific place in the table, making it so you can't really use it. It was the absolute worst of both worlds. They could have saved a ton of money by just having some cables attached to the table, but instead they wanted to use the hip cool technology before it was practical.

    • OkGoDoIt 7 years ago

      That company also had like 10 video dongles/adapters in every conference room, including ancient 30-pin connectors, but no USB-C which was the only thing most employee laptops supported. Yay technology!

    • redfern314 7 years ago

      Some Starbucks did this for a while as well, provided adapters for USB micro / Lightning and had chargers at the center of every table. Not sure if they still do.

  • ip26 7 years ago

    I had a phone w/ Qi for a couple years. It was finicky, requiring I develop the habit of aligning the phone on the charger.

    But once I got used to it, it was subtly very nice. No fiddling with cables at all. Nothing to wear out. Pick the phone up and go.

    It feels a little like a technology of ten or twenty years from now that is not technically necessary but will be nice & convenient. Think of WiFi compared to Ethernet. Right now we can see the future & taste it just a little, but we haven't quite got there yet.

    • misterprime 7 years ago

      But what about USING the device while it's charging? You have to keep it flat on the charger. The plug in cable still has merit.

      Lemme know when we construct additional pylons and can charge things remotely (without cancer).

      • ThatPlayer 7 years ago

        That's why it depends on your use case and lifestyle. But if you're sitting at a desk for hours, with a wireless charger it becomes second nature to just put your phone on the charger when you sit down and take it out of your pocket. So when you do pick it up again, it's fully charged and good to go.

        Yes, if you're a hardcore user who is on the phone for hours at a time, or are always moving out and about, then this isn't for you.

        As an analogy it's like slow charging an electric car at home. If I'm using 100 miles a day, then I'd have to visit a faster charging station at some point. But if I do not drive more than 20 miles a day, I have the convenience of being able to just charge it at home without going out of my way to a charging station.

  • dkokelley 7 years ago

    I wirelessly charge my iPhone through its case.

    • rconti 7 years ago

      Hell, I charge my X through a Quad Lock case which is about as thick as you can get (it has a bulge on the back to handle the connection to the Quad Lock mounting devices). It doesn't work with everything, but it works with my cheapo Qi charger and my Nomad charger in my Tesla.

      I'm sure it charges more slowly than with no case, but it does what I need.

  • hinkley 7 years ago

    In the late 90's there was a company trying to make a contact charger. I can't even remember what it was called now, but the gist was the device would have a couple pins, the charger a bunch of pin pads, and on detecting a device it would negotiate voltage and power level (like USB-C does now) and feed power to those pins.

  • astrea 7 years ago

    Would you get sufficient contact for a solid current? What happens when you spill your coffee on the pad?

PascLeRasc 7 years ago

I wish we could get some kind of writeup or interview from the RF engineers who worked on Airpower. Overlapping charging coils have been dreamed of pretty much since the origin of induction charging but there must be tons and tons of issues we can't even think of. I'd love to hear their stories.

  • cogman10 7 years ago

    I wonder how you could do it without seeing some pretty big losses. Wireless charging is already pretty lossy, Dynamic coils though? I mean, I guess you could do it mechanically, but that would still result in less than ideal coils and a noisy device.

    If you did it through transistors, somehow, then you'd end up with a lot of loss at each transistor. Too few and you don't make a good field. Too many and the losses would be really high. The cost would be crazy as well. For the transistor approach, I don't know, maybe a big silicon wafer? Maybe just a load of transistors and wires. Who knows.

    • PascLeRasc 7 years ago

      There could be a Qi 2 standard that calls for many tiny coils instead of one big one, and pass much smaller amounts of current in parallel that way. Then you could cover the back of the phone with them and be able to place it anywhere on the mat.

    • kdot 7 years ago

      One thing about wireless charging is the gap created by phone cases, what does a case do to charging efficiency?

      • PascLeRasc 7 years ago

        In practice Qi chargers have just one operating power, either "within range" or "not within range", so whether you have a case or not won't affect charging rate, but in theory RF power does scale with 1/distance². So you could argue that Qi standards engineers did have to limit our usable charging power because they knew cases would be used.

  • tarikjn 7 years ago

    How about another layer before passing current into the shaped coils? 1. some sort of liquid crystal layer (transistor based), where all the coils are pre-drawn, only allowing layer 2 to conduct when low current goes through layer 1 2. once the coils are formed, pass actual current through the layer 2

slg 7 years ago

It is a slimy move to wait a week after the wireless charging Airpods were released before announcing this. You can't tell me that Apple didn't know this was coming. What percentage of people who have bought new Airpods in the last week wouldn't have made that purchase if they knew AirPower was never going to be released?

EDIT: Several people are responding that other manufactures make wireless chargers, so what is the big deal? Sure, you are right other options exist. There are also a wide variety of USB-C laptop chargers available that could charge your Macbook. There would still be plenty of complaints if Apple stopped selling their USB-C power brick. Two of the primary reasons people buy Apple products are because of the ecosystem and their standard of quality. Now people are forced out of the Apple ecosystem and must buy a product from 3rd parties that don't have the same quality requirements. What happens when that $5 Qi charge from some noname brand fries your devices battery?

  • brandur 7 years ago

    Normally I'd agree, but the fact that the AirPower mat is printed onto the back of the new AirPods case box does seem to be a pretty good indicator that this was a very sudden decision.

    That is unless they were trying to make it look sudden, but I don't think we have good enough reason to be that cynical about it.

    • bangonkeyboard 7 years ago

      The new AirPods boxes were printed in 2018: https://twitter.com/horwitz/status/1110977803183374341

      • brandur 7 years ago

        But even if we take copyright year to be the same as the printing year, Apple would almost certainly have just made a new box if they'd known well in advance they were going to cancel AirPower. This still shows an unusual level of disorganization on their part, which is surprising enough that I'm willing to believe a sudden decision was made.

        There's a good chance that we'll see this somewhat proven in that Apple will probably get that box discontinued within the next couple weeks.

        • cududa 7 years ago

          Who cares - they delay it, reprint and repackage it. Apple is a massive company that’s gone through monumental efforts to enforce quality (in the past). They could’ve at least done that.

  • rjknight 7 years ago

    On the other hand, announcing it now means that anyone who really would have changed their minds still can. Apple will almost certainly accept returns, even in countries which don't provide statutory rights to return unwanted goods within a certain time period. Announcing it a month from now, or later, would make such returns impossible.

    It does seem like this is the very latest date such an announcement could have been made, though.

    • vbezhenar 7 years ago

      What do you mean by "Apple will accept returns"? There's no Apple Store in my country and I'm not sure that ordinary shops would accept returns, especially after box was opened.

      • bdcravens 7 years ago

        Can't speak to what's available in your country, but I've never had issues returning opened stuff (Best Buy, Microcenter, etc) as long as it's in new condition and in the original box, with receipt (most stores have a 14 day return period)

        • Cyph0n 7 years ago

          Heh, that’s almost unheard of in the Middle East for example. You have to fight tooth and nail to even get basic warranty.

          Not sure about the rest of the world, but I would say that the US is an outlier when it comes to return policies.

          • wongarsu 7 years ago

            Germany (EU?) gives you 14 days unconditional return for online purchases, and brick and mortar retailers usually match or surpass that to stay competitive with online retailers.

            • tannhaeuser 7 years ago

              While that might sound like a consumer-friendly thing, the flip side is that it adds to the base price, and worse, returning items adds significantly to the environmental footprint (delivery and packaging). I've worked for large online retailers, and women returning more than half of their ordered cloth items is happening all the time.

              • wongarsu 7 years ago

                I agree that it has negative effects for things like consumer electronics, and the system can be gamed (buy and return instead of renting, etc.).

                But unless we really tighten up the standards for clothing sizes I don't see how you could sell them online without half of them not fitting. Especially with woman's clothes, where form fit is more important and manufacturers seem to take more liberty with labeling sizes.

            • vsl 7 years ago

              It’s nowhere near unconditional and not even close to anything goes culture in US.

          • ThJ 7 years ago

            The EU would like to have a word with you.

        • bonestamp2 7 years ago

          > most stores have a 14 day return period

          A return period is even mandated by law in most advanced countries by consumer protection laws. The length varies and sometimes there are some exceptions like software and customized (engraved products).

          • slantyyz 7 years ago

            I was always under the impression that in the US, returns that were not because of a defect were more of a courtesy than a legal requirement:

            > Many retailers, as part of their business models, allow returns if customers change their minds or receive unwanted items as gifts. While many retailers have decided this makes for the best business practice, they aren't legally required to accept returns. Rather, retailers are required to accept returns only if the sold good is defective or if they otherwise break the sales contract. [1]

            [1] https://consumer.findlaw.com/consumer-transactions/customer-...

          • vsl 7 years ago

            Absolutely not.

            Returning used anything in US is cultural courtesy.

            Returning in EU is mandated by law, but for online purchases only and unused products, with hygienic exclusions - the purpose being giving you the same chance as in a brick store to see the product. Opening the box, returning, sure. Using for a week, putting it in your ears, then returning, nope.

            Apple Store policy varies by country slightly, but generally they allow 14 days unconditional return. That’s rather unique, and entirely voluntary, and Apple Premium Resellers rarely (never around here) have the same policy.

      • threeseed 7 years ago

        So obviously it depends on the country.

        In many parts of the world there are consumer rights which guarantees the ability to return items even if opened.

        • rat9988 7 years ago

          So apple doesn't accept returns, except when compelled to. Therefore we can assume that they have screwed some people in the process.

      • gordon_freeman 7 years ago

        I am not sure but I guess you can start online return or through a support agent and then ship it back?

    • trashcan 7 years ago

      I bought the wireless charging version, but I also had it engraved. I'm guessing that will prevent it from being returnable. Hopefully Apple issues a blanket refund of the price difference for everyone.

      • TylerE 7 years ago

        Why should they? It works fine on the bog-standard industry charger.

        • trashcan 7 years ago

          That's a fair point if they actually do work fine on other chargers. My experience with previous wireless chargers was that they only actually worked if they were designed for the specific phone (e.g. Pixel 3 XL stand). Lots of going back and forth between charging and not charging and the phone itself getting really hot and not actually charging.

          I fully accept that maybe my other chargers were cheap and crappy though, so maybe I'm just unlucky.

          • TylerE 7 years ago

            I've got a basic flat pad I bought from Amazon for like $15 that charges my iPhone XS and my Airpods quite happily.

  • chrischen 7 years ago

    Apple has a 1-week (or is it 2 weeks?) unconditional return policy. It actually disservices them to announce it after since they may now get a bunch of open box returns.

    Additionally your edit doesn’t hold because apple sells iPhones without an official wireless charger either. The AirPods can also be charged with a wire, not to mention any compatible qi charger.

    If you’re going to call out apple for making the charging standard based on USB power delivery (an open standard), well then I think you’ve lost everyone. The whole point of Qi, and USB PD is that you can use any charger, even non Apple ones.

    • ctphipps 7 years ago

      Apple has much less consumer friendly return policies in many non-US markets. Take Hong Kong for example: "All products purchased at Apple Store in Hong Kong cannot be returned or exchanged. Exceptions for exchange will be allowed for defective products only." https://www.apple.com/hk/shop/help/exchange_return

      I'd have a hard time arguing that the AirPods are defective because the non-bundled mat on the box didn't ship.

      • culturestate 7 years ago

        This is...exactly the same as nearly every other retailer in HK. Off the top of my head - of places I’ve bought from recently - only Ikea allows random returns in HK. Everyone else is the same as Apple.

        Unlimited returns for any reason at every store is quite an American thing.

        • chrischen 7 years ago

          I actually think it's a good policy that while emotionally one may be hesitant to offer, but in reality it generates more profit for the retailer so long as they're not doing anything shady or anti-consumer in the first place.

          • vsl 7 years ago

            Or unless you’re in a business that has disproportionate number of asshole customers. Sony probably couldn’t afford to offer unconditional returns in the PlayStation store...

        • chessturk 7 years ago

          You can even return marijuana to a pot shop. It's hilarious.

      • chrischen 7 years ago

        I'm fairly certain the exception is Hong Kong. Japan, Taiwan, all allow returns under the standard policy.

        Hong Kong probably does not allow it for other reasons. Maybe the policy gets exceptionally abused there.

    • slg 7 years ago

      >Additionally your edit doesn’t hold because apple sells iPhones without an official wireless charger either.

      AirPower was supposed to be that official wireless charger. So is your argument that my point doesn't matter because cancelling AirPower is actually worse than I initially mentioned? Either way, the new AirPods are a little different than iPhones. The primary difference between AirPods 1 and AirPods 2 was the wireless charging. The wireless charging was never the top-line feature of any new iPhones.

      >If you’re going to call out apple for making the charging standard based on USB power delivery

      That is not why I am calling Apple out. I am calling them out because they are refusing to offer a first party solution for a product's primary feature and "it is just an open standard" is not a valid excuse for that fact.

    • czardoz 7 years ago

      > Apple has a 1-week (or is it 2 weeks?) unconditional return policy. It actually disservices them to announce it after since they may now get a bunch of open box returns.

      Yeah, but how many people are actually going to go through the hassle of returning them?

  • mikestew 7 years ago

    I briefly considered buying some when they were announced, with the idea of "hmm, AirPower must be coming out soon". Sucker for Apple products that I am, it would pair well with the iPhone XS and Watch I have, and they can all live on the AirPower mat.

    And then I said, meh, I'll buy some when I see the announcement for AirPower, given the problems they've obviously had bringing to market. How many others are less skeptical than me, I do not know. But for the time being, I'm content to plug my stuff in if I still have to use separate mats for phone and headphones.

    • stetrain 7 years ago

      I have the Studio Neat Material dock which charges all three (Airpods via lightning) and it's pretty convenient.

      Nomad has a new Base Station that can change multiple Qi devices plus an Apple Watch as well.

      Basically at this point there are a lot of alternatives on the market, and some of them are actually nicer because they hold the Watch up in the right orientation for Nightstand mode and work with loop style bands.

      • mikestew 7 years ago

        Thanks for the pointers. I may just ignore the sunk cost of the $79 Apple Watch stand and go for the Nomad Qi Apple Watch dock. Pricey, but that's some nice looking kit for some thing I'll have to look at on my nighstand every night.

    • bonestamp2 7 years ago

      I've had regular airpods since they came out and the airpower would be nice but I don't see a major need for it.

  • deminature 7 years ago

    Wireless chargers are cheaply available from many other manufacturers (much cheaper than Airpower was going to be). Selling on the basis of wireless charging is not slimy or underhanded.

    • danpalmer 7 years ago

      Exactly. I bought the wireless charging case for Qi compatibility. No way I was spending £200 on an Apple branded charger, but wireless charging is a great UX and makes the AirPods feel like a nicer product.

  • jmole 7 years ago

    It'd be a slimier move to release a $200 charging pad that doesn't work well.

    • Hamuko 7 years ago

      That's nothing for Apple. They have released $2000 laptops that don't work well.

      • Bud 7 years ago

        But not on purpose. In this case, after a sustained engineering effort, Apple finally and reluctantly concluded that they could not build this particular product up to their standard, so they decided to just not build it at all, instead.

        We should applaud that. That's how things should work.

        • Hamuko 7 years ago

          >But not on purpose.

          You could argue that after three models with butterfly keyboards, it's pretty purposeful. It's not like no one pointed it out to them.

          • untog 7 years ago

            Not sure why this is being downvoted. You could excuse the first model using the butterfly keyboard as them not knowing the issues, but multiple revisions have been released since and the keyboard was untouched. That can't not be deliberate.

            • saagarjha 7 years ago

              I mean, they clearly did try to fix it, as evidenced by the membrane they added to the newest revision. The fact that this didn’t actually resolve the issue is unrelated.

          • threeseed 7 years ago

            I had a 2016 MacBook Pro which absolutely had a lot of issues with the butterfly keyboard. It was clearly a bad product. But they definitely fixed the issues with the 2018 one.

            There definitely isn't the same level of complains on the internet about it.

            • altfredd 7 years ago

              There are less complaints about 2018 model. They didn't really fix it.

              If my (non-Apple) laptop is anything to go by, the keyboards with that crappy low-rise design have average life expectancy of one year. The 2018 modification will not get clogged with dust until the end of 2019, at which point people will be complaining about it too.

          • gfosco 7 years ago

            This is ignoring the fact that very few people have issues with these keyboards overall.

            • Hamuko 7 years ago

              How many people are very few people?

              There's 35,000 signatures on a petition to recall the keyboards. There's two class-action lawsuits. There's how many different online writings about the issue?

              • gfosco 7 years ago

                You can get signatures and file suits for almost anything, that's pretty meaningless. If it wasn't an insignificant percentage, they would've done something about it.

                • Hamuko 7 years ago

                  So your basis for the "very few people" is Apple's inaction?

                  • gfosco 7 years ago

                    They're really the only entity who knows how widespread this is, and is financially incentivized to address it. Additionally, my employer has probably 30,000 of these keyboards in service and it's not a significant issue.

                    • Hamuko 7 years ago

                      They're also financially incentivised to downplay the issue considering the class-action lawsuits alleging that they were selling defective keyboards.

                      • gfosco 7 years ago

                        I don't think Apple is too concerned about class action lawsuits over keyboards... They'll settle and pay a little cash, another entirely insignificant number.

      • threeseed 7 years ago

        My 2018 MacBook Pro works great. No issues with the hardware at all and I love the TouchBar.

        What exactly is wrong with them ?

        • ascagnel_ 7 years ago

          You're one of the lucky ones; my 2018 laptop has unreliable "o" , "s", "h", "j", "k", and "e" keys (can you tell I'm a heavy vim user?), and the black plastic around the "K" glyph has started to wear away.

        • Hamuko 7 years ago

          The keyboards. My 2016 MacBook Pro has had issues with several of the keys.

          Apple has extended the warranty on the keyboard to four years, but it's not like they will actually give you a working keyboard design, but rather switch out the keyboard for the same design.

          They're also being sued for the keyboard issues.

          • threeseed 7 years ago

            I know that they had issues with the 2016 and 2017 models. I owned one.

            But those issues were fixed in the 2018 one. Which is why they haven't needed to extend the warranty at all.

            • evanmoran 7 years ago

              Sadly people are reporting issues with the 2018 versions as well. For example, this article hilariously was written without the 'r' and 'e' keys to showcase what's been happening recently: https://www.wsj.com/graphics/apple-still-hasnt-fixed-its-mac...

            • Hamuko 7 years ago

              Not really.

              Joanna Stern's article was about her 2018 MacBook Air's keyboard, which has the same membrane as the 2018 MacBook Pro keyboard.

            • darkpuma 7 years ago

              > "I know that they had issues with the 2016 and 2017 models."

              So it's no longer your belief that the 2017 model was significantly better than the 2016 version? Or was it significantly better, but still shit? In one or two years will the 2018 version in turn be considered significantly better but still shit?

              • eeeeeeeeeeeee 7 years ago

                I have both a 2016 and 2017 one. I did not notice any difference in keyboard quality and they both failed after about a year. Keys either stopped picking up input, or would repeat. On one my space bar repeated a lot and just felt wrong.

                I won’t be touching the 2018 one until I see reports of people that have had them for over a year. It sounds like based on the new WSJ reporting, the 2018 has problems too though.

            • eeeeeeeeeeeee 7 years ago

              I don’t believe Apple even ever officially admitted the membrane design in the 2018 model was to keep dust out and improve reliability. Pretty sure the official reason was noise reduction.

  • coldtea 7 years ago

    >What percentage of people who have bought new Airpods in the last week wouldn't have made that purchase if they knew AirPower was never going to be released?

    Like, zero?

  • addicted 7 years ago

    Apple will almost certainly allow you to cancel or return without cost. I dont think it will have that much of an actual impact, which is why I doubt that fewer sales are why they chose to announce now.

    They were probably more concerned about negative headlines and media coverage leading up to the event when choosing to reveal this information a week after.

  • jbigelow76 7 years ago

    It is a slimy move to wait a week after the wireless charging Airpods were released before announcing this.

    Slimey? Really? Slimey is opening a factory along side a river and then dumping the waste chemicals in the river while touting the number of jobs added to the local economy.

    In Apple's case, they announced a product early, turns out they couldn't deliver on it. No harm, no foul... okay maybe reputational foul, but nothing of real consequence.

    The lather the Apple tech pundit crowd has worked itself up over the Airpower nonsense (you can't call it anything more than that at this point) is bewildering. If Apple would have delivered I probably would have bought it, my stuff still charges the legacy way, I'll probably buy more Apple stuff in the future, the world moves on.

    • gwbas1c 7 years ago

      Honestly, I was never excited about wireless charging.

      Then, on a whim when I ordered my Pixel 3, I put the stand in my cart. I didn't even realize it was wireless. I just like the nice look of a well-thought-out phone stand, and the feel of it in the dark when I read myself to sleep.

      I then remembered that I replaced my old Pixel because the port had problems. Less wear on the ports is important.

      Wireless is a huge deal for devices that require frequent charging.

      • DavidNielsen 7 years ago

        To the point of less wear. My iPhone 5’s Lightening port still works just fine but the phone itself needs replacing. My perfectly usable iPad Air however now has a Lightening port which is so worn out that I need to engage in a voodoo ritual of supporting the cable with a matchbox to ensure sufficient contact and _just_ the right angle to get it charging... then walk away carefully so as to not disturb the tech spirits.

        I’ve warmed significantly to wireless charging just because of that, and the lowered charging speed wouldn’t be a problem since I could leave devices overnight on the AirPower mat. I was especially excited about the proposed design of AirPower because precise placement wasn’t needed. I could easily imagine that making it much more handy than precisely aligning everything in the dark when putting away my iPad.

      • jbigelow76 7 years ago

        Wireless is a huge deal for devices that require frequent charging.

        I won’t argue with that, I just can’t square the lack of “Apple branded” wireless charging as a pain point.

    • save_ferris 7 years ago

      Apple explicitly marketed AirPower support as a main feature of the next generation of AirPods. To a lot of people on Twitter, it was THE main feature of AirPods 2.

      Saying "hey, buy the new version of AirPods at a $50 premium because it's compatible with this new thing that's about to come out" and then fumbling on that product you just marketed to drive sales of AirPods isn't kosher.

      • jbigelow76 7 years ago

        Wireless charging is still supported though, that’s the mind boggling part. Nobody says “Ok I bought this wireless charging pad what am I going to do with it now?”

  • spectramax 7 years ago

    No matter what Apple does, people will be pissed off at something.

    Contrary to your point:

    A. They announced the cancellation a week later, you still have time to return your AirPods 2.

    B. If they had gone with substandard product, then you will still complain, why didn't Apple cancel this product a long time ago!? Why did they release this piece of shit? We will have #AirPowerGate storm on Twitter, armchair specialists would start analyzing and delivering nasty analysis about Apple, Louis Rossman would make a new angry video, etc... Jeez guys.

    See, Apple is in a no-win situation here. No matter what they do, people complain obsessively without understanding and putting yourself in their shoes.

    • sgustard 7 years ago

      They put themselves in that "no-win situation" by pre-announcing the product. If they were profiting by selling products based on future compatability with airpower, that could be fraud.

      • spectramax 7 years ago

        Literally every major company does this. Tesla announces their cars years ahead of production. Thousands of products are announced at the CES - cameras, phones, laptops, etc.

        Things go wrong sometimes after announcing a product.

        > that could be fraud

        No, it is certainly not.

        • vsl 7 years ago

          Apple had reputation of not doing that. The last few years they do it all the time, are late all the time and can’t learn the lesson (see: last week’s announcements).

          It’s not that common, except today’s Apple and, well, Tesla, to announce early and be very late delivering.

    • fwip 7 years ago

      Announce cancellation of AirPower before selling a new product that would have used it, rather than after.

    • Nullabillity 7 years ago

      They could have cancelled the AP2 too, or at least announced this cancellation before that launch.

      • MBCook 7 years ago

        Why? The new AirPods still have Hey Siri and longer battery life on telephone calls. If you choose the Qi case they still charge wirelessly with other Qi chargers.

        It’s a solid spec bump to a product. Not a huge leap (which is there is no 2 in the name) but it’s not like they were ONLY going to work with the AirPower and had no other new features.

        No reason to cancel them.

      • dwighttk 7 years ago

        what? Why would they cancel the new AirPods?

    • sofaofthedamned 7 years ago

      So why announce something you can't deliver?

      • spectramax 7 years ago

        Apple is not the only company that announces products. Go to CES and you'll find hundreds of products. I am sure some of them never make it to production.

        Apple isn't the only one. While I agree that announcing a product and not delivering is a bad thing - shit happens, especially here where the engineering team busted balls for months to correct and issue and they couldn't resolve it.

        Sometimes, it is safety or regulatory failure. There are many reasons why a product can't make it to the market.

      • sbuk 7 years ago

        “You tried your best and you failed miserably. The lesson is, never try.” Homer Simpson

  • JustSomeNobody 7 years ago

    > What happens when that $5 Qi charge from some noname brand fries your devices battery?

    Qi has been out a long time. Is there any indication whatsoever that Qi spec devices are doing this?

  • basch 7 years ago

    >There would still be plenty of complaints if Apple stopped selling their USB-C power brick.

    Of all the examples you could give, I actually think just about nobody would care about the USB-C power brick. To be honest, its kind of stupid already to buy a first party charger. It';s throwing $50+ into the wind.

    https://www.amazon.com/dp/B07DW3QGJJ

    • macintux 7 years ago

      I’ve been much happier with the elegant Apple charging equipment than anything else I’ve used.

      The bricks are reconfigurable to use different outputs and different inputs, and the cables roll up neatly with the help of a simple hook and loop cable tie.

      • DavidNielsen 7 years ago

        I’d be sad if Apple stopped selling their chargers, primarily because with their engineering I’m pretty sure I get a safe well engineered product, whereas 3rd parties can display both lower quality and some really concerning cost cutting measures.

        http://www.righto.com/2016/03/counterfeit-macbook-charger-te... http://www.righto.com/2014/05/a-look-inside-ipad-chargers-pr...

        Sure one could then find reputable vendors, the Apple ecosystem has quite a few but most people would more than likely get the cheapest one from Amazon and sadly some of those products carry some serious safety risks.

        I like that Apple has their own offering which one can feel confident in using. It is also nice to see that they will walk away from a design such as AirPower if they realize they cannot ship it to the standard which should be required for power delivery. At it’s base such a product should at least be easy to use and safe.

  • jwr 7 years ago

    I ordered Airpods with wireless charging without even considering if/when Airpower would ship (when they announced it, I thought about the engineering challenges, considered what I know about electronics, and figure they would need a miracle to pull it off).

    I have other (single-device, of course) charging pads and they work great, so it isn't a big deal.

  • geddy 7 years ago

    My thoughts exactly. This can't be something that was discovered something last night after hours, by someone burning the midnight oil.

    Me personally, I've built up a mental "queue" of things that need to line up before I invest in a 1) new phone (that supports wireless charging, 2) an Apple Watch, and 3) AirPods (the new ones). And all of those I planned on getting around the time of AirPower. Now that it's been nixed? I mean, I still dig the Watch but I'll probably keep my current phone and headphones for years, at least while they all still work just fine.

    Pretty bummed for the people that got them expecting AirPower, though.

  • usaphp 7 years ago

    I think you are stretching to find a reason to blame them. It did not prevent people from buying iPhone X which had a wireless charging too, what makes you think that it somehow affected AirPods case sales?

  • bdcravens 7 years ago

    I bought a pair today. I mostly bought them for the incremental speed bump and supposed longer battery time. Otherwise I would have just bought a wireless charging case to go with my series 1 pair.

  • deepakhj 7 years ago

    14 day return policy.

    • FabHK 7 years ago

      Depending on jurisdiction. In Hong Kong (probably because of scalpers that sold to gray market in China etc.) there used to be a 30% restocking fee, and now no returns whatsoever, full stop.

  • tolien 7 years ago

    > Two of the primary reasons people buy Apple products are because of the ecosystem and their standard of quality. Now people are forced out of the Apple ecosystem and must buy a product from 3rd parties that don't have the same quality requirements.

    This isn't the first time that Apple have decided that ecosystem didn't matter - some of the USB-C dongles (the Ethernet adapter for one) that Apple sell are branded Belkin, they ceded the Thunderbolt display to LG (that LG really Just Worked [1]) and they've abandoned Airport.

    1: https://9to5mac.com/2017/02/13/lg-ultrafine-5k-display-apple...

  • dionian 7 years ago

    If they felt they could not deliver a quality product, and decide not to release it, what is the big deal

  • thamer 7 years ago

    The new AirPods can be charged on Qi chargers, that are available on Amazon for $10. No one bought wireless charging AirPods because of AirPower.

    • phinnaeus 7 years ago

      > No one

      I did. I don't want to add another cable to my nightstand, I wanted to replace my Apple Watch puck with Airpower and gain the ability to charge my headphones there too, and then if I ever get a wireless charging iPhone be able to get rid of the lightning cable as well. I don't mind trading the lightning cable between my phone and Airpods, but I imagined I wouldn't have to for long with the AirPower releasing seeming so imminent.

      I feel like a sucker today.

    • tunesmith 7 years ago

      What's the downside of Qi chargers? (Assuming they didn't figure out some hardware problem that Apple couldn't figure out.)

      • crooked-v 7 years ago

        There isn't a specific downside. AirPower was an attempt to add additional functionality by letting you just dump stuff on the charging mat, while all current charging pads require one device per section and a specific orientation.

      • mikestew 7 years ago

        I'll state up front that my experience with Qi is from about five years ago with a Samsung Note 3 with a Samsung induction charging case. But I found it to be fiddly enough (have to hit the sweet spot on between the charger and the coils on the case/phone) to be just barely more convenient than plugging in.

        My impression of what AirPower was supposed to do was allow me to just throw my shit on the nightstand charging mat and the phone, watch, and earphones just magically charge without fiddling. Not being a hardware engineer, my impression was also that, in order to pull this off, involved big, hot coils and Apple couldn't get rid of the "hot" part.

        So now the solution is to buy separate Qi pads for phone and earphone case, and I still need a proprietary charger for the Watch because it doesn't use Qi. Or just say "fuck it", and plug my phone and old AirPods case into the Lightning connectors I already have by the bed, and use the Apple Watch charging stand I already bought.

        In summary, I'm one of those that would have spent the $200 on Apple kit if they could have pulled it off because I don't find Qi to be quite the solution I was looking for.

        • int_19h 7 years ago

          I have the official wireless charging stand for Pixel 3, and FWIW, it doesn't seem to have problems charging it even if the phone is visibly tilted and off-center on the stand.

          But perhaps that's exactly why it's a stand and not a mat - there are only so many ways to put a phone on it such that it stays there.

        • swozey 7 years ago

          They're way better now, but I specifically only buy the Samsungs with fast charging that have a fan built in. I have to really mangle how it's put on the charger (like half of the phone hanging off the edge) to have any issues.

          I've got a few of these for my old s8 and s10 and they work great. Only downside I can think of is when my battery is low and I need to keep taking the phone off the charger to respond to something, at that point I just cable it in so I can use it and charge at the same time. It's also of course not as fast as cabled fast charging so if I'm very low I'll cable it.

          That's not incredibly frequent but does come up every few weeks.

          I love them at my desks but I use cables everywhere else as I'm usually grabbing my phone to use it (like in bed).

          • Baeocystin 7 years ago

            I have one of those for my S8+. It's nominally better in terms of positioning tolerance than the old Qi charger I had for my Droid, but not by much. I still have to have the phone within a couple of millimeters of the left-right sweet spot for it to work. I'm glad I have the charger, but it's still pretty fiddly. Maybe it has a wider range if you don't use a case, so that the back of the phone is closer to the mat. Aside to those considering: it charges noticeably slower than the straight plug fast charge, but still faster than the old, non fast charge systems.

        • vbezhenar 7 years ago

          I'm using Xiaomi charger with iPhone 8 and it's exactly this: I just put phone there without any kind of aligning and it just works. Wonderful product, something so much in Apple style. Single device only, of course, but it's cheap enough to buy as many of those circles as needed. And it's barely producing any heat. May be they compromised charging speed, I'm not sure, I just put it there for night.

      • stingrae 7 years ago

        They typically charge devices slower than the wired approach and I find it is sometimes hard to place a phone in just the right spot where it charges.

        What Apple was doing that was hard, was to charge multiple devices at a time on a single pad without having set locations.

      • izacus 7 years ago

        Qi is the standard AirPods and iPhones support to charge themselves wirelessly - it's like asking what's the downside of a lightning port :)

    • hartator 7 years ago

      Actually did. I’ll try to use of the alternative then. What Qi charger you recommend?

  • blueberry_47 7 years ago

    0%

mjsweet 7 years ago

Is it my understanding that induction rings can't overlap?

You can't just plonk a phone, watch and AirPods case anywhere on a charging pad and expect them to start charging right?

The coil in each device needs to be fairly well aligned with the coil in the Qi charging pad. The proper way to do this is to have three individual coils with visual location targets for each device to charge.

I wonder if Apple was trying to make it a bit too magical (judging by the pre-render shots) allowing the user to throw a device onto the pad anywhere and expect them to charge.

Do the laws of physics apply here?

  • Tempest1981 7 years ago

    Check out "Fig 2" on this page (coil diagram): https://ifixit.org/blog/14883/what-finally-killed-airpower/

    Or "Fig 5" on this page: https://appleinsider.com/articles/19/02/19/airpods-wireless-...

    P.S. Glad to finally find a technical comment, after scrolling through 200 marketing/business comments. :)

  • MBCook 7 years ago

    > I wonder if Apple was trying to make it a bit too magical (judging by the pre-render shots) allowing the user to throw a device onto the pad anywhere and expect them to charge.

    That was exactly the sales pitch.

  • adtac 7 years ago

    Following up on this, why is it impossible to use just one coil that's more powerful? IIUC To transmit power, you just need a temporally varying EM field to induce current on the other end, so why not have one that produces enough power? (My Electromagnetics course was 2-3 years ago, so forgive me if I'm missing something basic.)

    • kalleboo 7 years ago

      Qi includes communications between the charger and the charged device, it's not just a "dumb" magnetic field. I'm not sure what it's negotiating, but if it's something like the power level that could cause conflicts between multiple devices.

    • kickopotomus 7 years ago

      A larger (diameter) coil would require much more power to create a magnetic field capable of inducing a (useful) current in the device's battery charger. Also remember that induction requires AC. A high-power AC circuit creates a lot of RF noise.

  • kickopotomus 7 years ago

    > Is it my understanding that induction rings can't overlap?

    They technically can and that is what Apple was trying to do but the overlap creates a lot of weird RF noise and makes stable induction difficult.

    > Do the laws of physics apply here?

    Yes, it's just a much harder physics problem.

    • Tempest1981 7 years ago

      If you send power to one coil, some % will be induced in adjacent coils, right? And I guess that radiates interference like an antenna?

      So question: could an inverse signal be applied to adjacent coils to cancel out the interference (from induction)?

      • kickopotomus 7 years ago

        I believe that is what Apple was trying to do, but again, it is a very hard, non-linear problem. By attempting to counteract that noise, you get a bunch of competing, variable magnetic fields.

tambourine_man 7 years ago

Instead of reliable WiFi routers and induction chargers, Mac Pros and you know, laptop keyboards that you can actually type on…

We get a credit card, news and streaming service that no one wants or understands.

I really don’t get Apple's priorities recently. Which is a shame, since few companies step to the chalange of serving the expensive high quality tech stuff market.

And what happened to the company that wouldn’t pre announce stuff, under promise and over deliver? I just hope they don’t also cancel whatever it is they are doing with the Mac Pro.

  • geddy 7 years ago

    > no one wants

    Can't tell you what this phrase does to me. It's so prevalent in tech and gaming discussions and it'd be tough for me to think of a more holier-than-thou thing to say. There are people in the world who are different then you!

    That being said, I didn't really understand the streaming service either, and I do agree that their priorities have seemed all over the place lately. I only learned of the upcoming AirPower product about 6 months ago, and having kept my ear lightly to the ground, I've heard all kinds of mixed things about it. I'm honestly not surprised it didn't work out - once I heard the main issue was heat, I knew there were going to be serious issues.

    Even if it made it to shelves, anything that inherently generates heat, but one that also accepts variable devices, is just asking for trouble. I'm also not an electrical engineer, so maybe it's misguided.

    • FireBeyond 7 years ago

      And yet in this very thread, we have multiple people saying "no one wanted / needed the AirPower for their AirPods etc so yawn/big deal". Goes both ways.

  • eridius 7 years ago

    > that no one wants

    Be careful, just because you don't want this doesn't mean no one wants it. The HN crowd isn't Apple's target demographic with this stuff.

    • spectramax 7 years ago

      Yep, developers are a tiny tiny tiny minuscule percentage of Apple's revenue.

      Apple's move towards services makes perfect sense. Apple now has a grip from the silicon to the end service. The entire stack. That's with the new move towards service starting in 2016 with Apple Music. That's a way to grow for a giant behemoth that Apple is.

      I don't understand HN sometimes. We live in a tiny bubble and complain without understanding business, market and investor perspectives.

    • griffordson 7 years ago

      I would love to have something that competes with YouTube TV but respects privacy and doesn't funnel even more data to Google. The other live TV services all have absurdly arbitrary DVR limits.

      Not that Apple's streaming service will compete with YouTube TV, but I wish it would. Also, YouTube TV doesn't work all that great on Apple TV and I'd hope Apple could get that right too.

      • ihuman 7 years ago

        If you want to watch live TV without tracking for a one-time cost (but with no DVR), you could just get an OTA tv receiver and antenna.

  • fetus8 7 years ago

    I mean, it's abundantly clear where their priorities are right now...and that's Services. I suppose Services make more money and please the stockholders, but damn if it ain't disappointing to their user-base.

    • beams_of_light 7 years ago

      Everyone's trying to get away from their niches, and into anything involving MRR or ad revenue with software & services. It's a sad state of affairs.

      • chrischen 7 years ago

        Yea turning everything into a subscription is the hot stuff now, even if it makes no sense to be a subscription.

        My git client, password manager, have all become subscriptions! Why??

        • dwighttk 7 years ago

          yeah, I'm never paying monthly for my password manager. Thankfully 1Password let me roll back, but I need to find a new way forward at some point.

          The funny thing is I'd probably be fine paying more every year or so than I would with a monthly fee.

          • macintux 7 years ago

            You know 1Password offers a yearly subscription, right?

            I too didn’t think I’d switch to a subscription model for it, but it’s such useful software for so many purposes, and I’m very happy if it makes the company more sustainable.

            It’s hard to make money with software. I don’t begrudge them at all.

            • Dylan16807 7 years ago

              It's not "I want the term to be yearly" it's "I would pay for permanent upgrades so they could still get money from me repeatedly without a subscription model"

              Subscriptions are fine as an offer for software that's getting significant new features all the time. But a password manager is the kind of code that barely needs any devs to keep going once it's already in a good state. And it's the kind of code where integrating an online killswitch is extremely dangerous. There's good reason to stay away from that combination.

              • chrischen 7 years ago

                LastPass is also a subscription, but they technically have a free option as well which is not a subscription. At this point I'd buy any password manager that isn't a subscription, but in all likeliness I"ll just start using Apple keychain as it improves.

            • dwighttk 7 years ago

              ...year or so... they update to a new version, I pay them when I decide to

              Not: every 12 months I pay them if I want to keep using my password manager.

              I do prefer to pay for software. I do not appreciate the sea change toward monthly subscriptions.

      • dwighttk 7 years ago

        after a while it's hard to grow your niche... gotta jump into some other place you think you can grow... like cancer.

    • jeromegv 7 years ago

      Your argument would make sense if services were not something paid by.... that same user base. If customers don’t buy into the services, you think this will bring money?

      • fetus8 7 years ago

        If users don't pay for a service, the service provider doesn't make money...What's your point? Enough of Apple's user-base subscribe to their current service offerings, and will possibly subscribe to at least one of the new services as well.

        Unless the entire user-base protests and unsubscribes to every service on offer, they're most likely going to continue to make a profit off of these services, hence the focus on them. (The HN crowd is definitely not the target audience for these services, I am well aware.)

      • threeseed 7 years ago

        Except consumers are buying these services. Apple isn't stupid you know. They wouldn't double down on this space if there wasn't money to be made.

        And given their huge success with Apple Music it's not unreasonable to assume they can do well in other areas.

  • dangoor 7 years ago

    > Instead of reliable WiFi routers and induction chargers, Mac Pros and you know, laptop keyboards that you can actually type on… > We get a credit card, news and streaming service that no one wants or understands.

    They also released a major iPad mini update, spec-bumped machines and 2nd gen AirPods.

    At WWDC, they'll introduce a bunch of software updates for September release. I'm guessing there will be a laptop update, and the Mac Pros as well. Not to mention there will certainly be new iPhones in the fall.

    Just because they're _also_ trying to build up a more substantial services business doesn't mean that they're not working to push the other areas forward.

    Better that they didn't ship AirPower than to ship something crappy.

  • clamprecht 7 years ago

    If you want to know their priorities, listen to what they're telling their investors, not their customers.

  • threeseed 7 years ago

    You do realise this comment is hilariously contradictory. Complains that Apple doesn't release Mac Pros but then also complains that Apple doesn't keep announce new products until they are perfect. What exactly do you want from Apple ?

    Also Apple never added any value to the WiFi routing space. It's almost like complaining that Apple doesn't make printers or digital cameras again.

    • toasterlovin 7 years ago

      Minor quibble, but they most certainly did add value to the router space. As anyone who owned a Linksys router can tell you.

      And I’d buy a new Apple router on launch day if they re-entered the market. Frankly speaking, I do not trust any extant vendors to not somehow sell my browsing history to advertisers.

    • tambourine_man 7 years ago

      >What exactly do you want from Apple ?

      Not pre announce stuff they can’t deliver.

      >Also Apple never added any value to the WiFi routing space

      Not true. The setup experience is on par with what you’d expect from them. No 192.168… crap. So was signal coverage.

  • kadendogthing 7 years ago

    >that no one wants or understands.

    This comment always comes up in one form or another on tech forums and then Apple proceeds to make more money than it ever has.

  • pkulak 7 years ago

    Gotta keep growing forever, and they are out of people to sell hardware to.

  • nothis 7 years ago

    I'd say "alright, time to move on from Apple!" but what competition do they even have in the niche of high quality, UX-focused computer products? There's maybe some that do one or two things really well, but for a full-package experience, like a laptop, it's barren out there. It's not even like I root for Apple to somehow work this out out of some brand loyalty, it's because if they fail, they'll leave a huge gaping hole in the niche they built for themselves.

  • minimaxir 7 years ago

    Interestingly the reception to the credit card was the most positive of all the announcements on Monday.

    • threeseed 7 years ago

      People use their credit card dozens of times a day.

      Even small innovations can end up being a big deal. And the ability to identity the source of transactions based on geolocation is pretty cool.

  • tambourine_man 7 years ago

    Replying to the multiple “no one wants“ objection:

    We already have Netflix, HBO, etc. There's no one making pretty Unix that runs Adobe and Office natively. And keyboards aside, the hardware is usually unmatched when they want to.

    Besides, and I may have to bite my tongue but, I really doubt Apple can create the breadth and quality of shows that the competition offers, Spielberg and JJ notwithstanding.

  • minikites 7 years ago

    Apple is a lifestyle brand now, not a technology company. Once you frame it in those terms, their decisions make a lot more sense.

  • nkkollaw 7 years ago

    Apple's priority is money (which they used to get from iPhones, now services since people don't upgrade their phone anymore).

    Since most power users/HN users still see Apple as a company that makes good laptops, we don't get what's going on.

    The truth is that Apple is not nor want to be a computer company anymore, and even if it does sell computers it doesn't make good ones anymore.

    I bought a Surface Book, and it's about 100 times better than the last laptop I bought from Apple (Late-2016 MacBook Pro): it has an AWESOME keyboard (no repeating characters or keys getting stuck unless my old MBP), touchscreen, you can detach the screen to change its form factor, or have a huge tablet to draw on with the pen. As a plus, the resolution is 3:2--which is awesome for programmers as you get 25% more vertical space.

    What can I say? Apple will not get another dime for me, and it's only a matter of time until most power users/developers will do the same.

    In the meantime, I'm enjoying another fuckup from Apple which people will brush off.

    • buzzerbetrayed 7 years ago

      That's great that you love your Surface Book. But to me, the hardware is only half the equation. I will absolutely not buy a laptop that runs Windows. Sure, I could put Linux on it, but then I'd lose the touch optimized UI. Plus, I prefer MacOS 100 times more than Linux, which I prefer 100 more times than Windows.

      So even if Microsoft has made better hardware recently, there are still a lot of people like me that buy Mac for MacOS. And I don't see most power users abandoning that for a touch screen.

      • nkkollaw 7 years ago

        I abandoned Apple not for a touchscreen, but because every time I hit "f", it would type "fffff", and half the time the spacebar didn't work. After fixing it two times at the Apple store, the logic board died with all the data it had on it. Should not happen after paying 1799 EUR for a laptop.

        macOS might and is actually great--and hardware might be an afterthought to you, but in a laptop being able to type is kind of an important feature to me.

        I run Linux and some Linux distros do have touch optimized UIs if you're wondering. As for Windows, it's a perfectly fine choice as well, and not a lot worse than macOS.

        • Gigablah 7 years ago

          Same thing happening with my MacBook. Typing “.” yields “..” half the time.

  • scarface74 7 years ago

    Because the former Netflix executives Apple hired could be working on the Mac Pro.....

  • scarejunba 7 years ago

    No wireless. Less space than a nomad. Lame.

hartator 7 years ago

Stupid question. I have an iPhone, the watch, and now the wireless AirPods. What will be the best charging pad out there?

  • sandstrom 7 years ago

    I have an IKEA charger (Nordmärke) that works really well:

    https://www.ikea.com/us/en/catalog/categories/departments/ho...

  • recov 7 years ago

    This has generally good reviews, https://hellonomad.com/products/base-station-apple-watch , although a little expensive.

  • jzl 7 years ago

    Almost impossible to answer due to the rapidly evolving space. But in short: something on Amazon probably made in China that has good reviews that don't seem faked (or at least less faked than others!). What's especially confusing are all the different supported wattages between iPhone and Android models. iPhones started at 5W, but upped to 7.5W with iOS 11. Some big Android phones support 10. Some chargers support 5 & 10 but not 7.5. So for an iPhone you want to be sure to get one that explicitly supports 7.5.

    I bought one about 6 months ago that I've been very happy with. As described, a no-name Chinese brand on Amazon.

    There are a ton of dual Qi + Watch chargers (or at least with a bracket for the watch charger), but not sure how Airpods will fit into the mix. I'm sure a ton will be coming soon.

  • geddy 7 years ago

    This is a great question, not stupid at all! There are tons of people with devices reading for wireless charging that are now going to be looking elsewhere, now that this has officially been declared dead.

    Just got my wife an Apple Watch and I was telling her about how cool the AirPower product would be... yesterday. Gotta break the news to her when she gets home.

m3kw9 7 years ago

Is a very good sign that Apple is willing to cancel shitty products. Still got that culture

  • minikites 7 years ago

    If only they cancelled their laptop keyboards.

    • m3kw9 7 years ago

      The keyboard is shitty, but they let it rip probably because they know it worked well when it does but underestimated the way it would fail. For AirPower they knew it would trip out of the gate

    • seppin 7 years ago

      I love their keyboards, and have never met anyone IRL that has complained about them.

      • setquk 7 years ago

        Everyone I know who bought a 2018 MBA, me included, has returned it due to keyboard issues. Which is a shame because I loved the damn thing apart from that.

        • luxuryballs 7 years ago

          I didn’t think I would like it but after a few months I love it. Did you return it within the 14 days because of a defect or because you just didn’t like the feel?

          • setquk 7 years ago

            I returned it because of duplicate keypresses being registered. Same problem my friends faced with their machines. The keyboard feel was fine. Takes a couple of days to get used to it but I prefer it.

            I had it for three weeks. They had extended return times around Christmas which was handy or I’d have to have fought the repair/replace process.

            I’d just sold my old 15” MBP before it failed so I am now using an old thinkpad T440 running xubuntu.

            I’m more glad I have £1630 of cash in the bank than having the MBA if I’m honest.

mises 7 years ago

This kind of stinks, but it's good to see Apple doing right by its customers. Telling them something will come that won't isn't right. And if they simply can't deliver a product, then they shouldn't make a half-baked attempt.

They've recently caught flack for the problems with their keyboard, which is a hard thing to get right. This time, they chose not to deliver a marked-up, fiddly, overheating mess to their users, and we ought to credit them for it.

It takes a lot of guts to admit you can't do something; a little more corporate humility might just be a good thing.

  • trimbo 7 years ago

    > problems with their keyboard, which is a hard thing to get right

    Not sure what you mean here. They got the old keyboard right, and made it worse!

    • mises 7 years ago

      Whether or not you agree with the direction in which they are taking their product, making a keyboard so thin that types as well as it does is quite difficult. The problem they have is literally because of stray dust specks.

      • sofaofthedamned 7 years ago

        So test it, and if it doesn't work then don't sell it?

        As opposed to users of the last 3 years of Macs being beta testers for their current flavour of stupid keyboard of the month?

        • mises 7 years ago

          Yes, pretty much exactly as opposed to that. That's why I'm giving them credit for it; maybe they've realized their users want a really high-quality product. This might even indicate that they're going to actually get the next macbook keyboard right (though that's still unlikely).

    • drexlspivey 7 years ago

      The old keyboard doesn't fit in their new thinner chassis

randomacct3847 7 years ago

I haven’t found a situation where wireless charging is superior to wired charging, especially for my iPhone w wireless charging. The only situation is if you’re out and about and don’t have your cable with you, and in that case the only public wireless charging I’ve ever come across is at a certain Starbucks places, but it wouldn’t make sense in that situation why your own wirelessly mat would help since you probably wouldn’t haul that everywhere with you.

If you wirelessly charge then you have to lay your phone flat on the charging surface, whereas if you use a cable you can hold it and use it normally near the outlet.

  • FireBeyond 7 years ago

    My bed stand alarm clock. Just drop the phone on it (it sits vertical, at a slight angle). No need for rapid charging overnight, and if I need to fumble for my phone in a sleepy haze at 3am I don't risk breaking the connector, pulling and yanking at things awkwardly.

  • fredifrum 7 years ago

    It's perfect for a bedside table. Instead of needing to fumble around for a cable when I'm tired, I just place it on the mat. It's handy to have several pads around the house and office so your phone can always been juiced up. My phone rarely goes below 50% anymore, and I basically only bother with cables when I'm traveling. It's awesome.

  • vbezhenar 7 years ago

    I have charger on my table and I just put phone there. It's not THAT MUCH better, but it's more convenient. Also I don't put lightning port to stress which is hopefully will prolong device life. I liked it so much that I recently ordered wireless charger even for my car, so I don't have to tinker with cables.

  • aurailious 7 years ago

    Two places I have them: at my desk, on my nightstand. But both are the standing up kind, not the mat.

  • sib 7 years ago

    In the center console of my car. Extremely convenient and useful to just drop the phone there and go, rather than having to plug and unplug it repeatedly.

  • Eric_WVGG 7 years ago

    Last few times I've travelled I forgot my Apple Watch charger, and trying to keep both Airpods and iPhone charged was a huge hassle. I'd love to make the "charging problem" just go away and except for the laptop, AirPower would have accomplished that.

thothamon 7 years ago

So the thing here is Apple would never have announced the product and pumped it the way they have unless someone who at the time was highly respected said with very high confidence that it could be done. Not only that, but a lot of other experienced and respected people would also, almost certainly, have looked at it and also agreed it was doable.

For Apple to say now it can't be done in a timely manner means those people either got a serious black eye, or they're out of the company and the remaining people don't think it's doable.

andyfleming 7 years ago

It seems like they could have cancelled the multi-device charger and just released a single-device charger branded as AirPower.

  • Isamu 7 years ago

    Well, except the bait-and-switch would also cause outrage.

    • andyfleming 7 years ago

      That might be true, but they could at least acknowledge that the multi-device version is not ready and provide a first-party option in the meantime.

  • vbezhenar 7 years ago

    There are plenty of chargers out there. I don't think that many people would buy overpriced Apple ones, unless they would introduce some proprietary lock-in, but it seems that it's too late.

    • andyfleming 7 years ago

      People buy the more expensive Apple versions of accessories all the time even if they are not proprietary.

  • bluthru 7 years ago

    I'm not sure why Apple thought people were willing to spend $100 more just so they wouldn't need to be precise with how products were placed on the charging pad. Just make some indentations for the watch and airpods and be done with it.

    • andyfleming 7 years ago

      Yeah, I agree that would be fine. It's not quite as elegant, but I think consumers would have been ok with it. There are also similar solutions already out there. Example: https://www.amazon.com/Bestand-H05-Grey-Aluminum-Charging-Qi...

      • ninkendo 7 years ago

        I fail to see how using that is any more convenient than a dock-style stand that plugs into the lightning port. What's "wireless" really doing for you if you have to position it just the right way on a dock anyway?

        • bluthru 7 years ago

          One-hand operation and you don't have unsightly cords everywhere. Do you want to go back to the days of wired mice?

          • ninkendo 7 years ago

            I'm talking about a dock where there is a small lightning jack fixed to the bottom and the phone naturally plugs into it when it's positioned on the dock. Something like the old iPod docks, and (hey look!) the AirPods charging dock on the very product GP linked to.

            How is that an additional cable, and how does it interfere with one-hand operation? It's literally neither of those.

ProAm 7 years ago

Will these devices charge on a normal Qi charging pad?

  • rhodysurf 7 years ago

    Not the apple watch. That was the draw of it.

  • favorited 7 years ago

    Yes. The concept behind AirPower was multi-device charging on a single mat.

  • ptmcc 7 years ago

    My iPhone 8 works on a regular fast-charging Qi pad, I'd hope that the Airpods are the same way.

    • MBCook 7 years ago

      They do.

      The Apple Watch is the only thing that doesn’t use Qi.

  • crooked-v 7 years ago

    Yes.

  • brycethornton 7 years ago

    Yes

    • ProAm 7 years ago

      Interesting. I wonder what the high standard hang up was for apple then? It's an older technology (Qi), or I wonder if the hardware team was pulled off of new products to go back and fix the keyboards they are still having issues? Or maybe it was wasnt going to sell at a price point to bring in enough margin?

      • ihuman 7 years ago

        They were trying to use multiple overlapping "3D" charging coils so you could place multiple devices in any orientation, but supposedly it was causing overheating issues

      • rhodysurf 7 years ago

        Its not true. Apple Watches dont use Qi charging so that was at least one hurdle.

ineedasername 7 years ago

I'm just surprised they announced a product at all when, especially that long ago, they must have known there were issues that could be potential show stoppers. Whatever his faults, I can't imagine that ever would have happened under Steve Jobs.

spondyl 7 years ago

Apple didn’t say why exactly the product was canceled, but people familiar with its development told Bloomberg News last year that the company faced challenges with the software, overheating and the ability to charge multiple devices on any spot on the mat.

Source: https://www.bloomberg.com/news/articles/2019-03-29/apple-can...

midnightdiesel 7 years ago

Are there any official announcements about this? It seems odd for Apple’s leadership team to make statements about unreleased products to reporters like that without any other context.

  • cududa 7 years ago

    It’s called a “Friday news dump” - toss it out with the trash to some outlet. TechCrunch wouldn’t just make up a story.

  • theNJR 7 years ago

    More offical than a statement from Apple’s senior vice president of Hardware Engineering?

pfortuny 7 years ago

Will they cancel the Macbook Pro?

  • JustSomeNobody 7 years ago

    No, they'll continue beta testing new versions of the same junk on people willing to spend $2K for the privilege. Keeping my 2014 until they figure it all out.

sandstrom 7 years ago

For anyone looking for an alternative, now that the Apple charger didn't materialize, I can recommend the IKEA charger.

Works well and is reasonably priced (I've got Nordmärke).

https://www.ikea.com/us/en/catalog/categories/departments/ho...

beager 7 years ago

Sounds like a production issue to me, and they're taking an opportunity to throw shade on the existing induction-charge market in anticipation of fixing issues and launching something bigger later.

"Doesn't meet our standards" sounds like "we have something vastly superior to Qi charging but it isn't quite ready yet" which will get eaten up by Apple stans.

InTheArena 7 years ago

There's a non-trivial chance that part of the problem here was safety related. I for one, therefore, am happy they didn;'t ship it.

eappleby 7 years ago

What is the implication for all the other wireless charging mats on the market? Are charging mats by other manufacturers smaller than the mat that Apple wanted to introduce so the other mats won't run into overheating issues, or is it likely that the other mats will also run into overheating issues, but their standards are lower than Apple's so they are ok with it?

  • vbezhenar 7 years ago

    Apple charging mat was unique because it allowed multiple devices with arbitrary placement. I did not see any other similar charging mats. I'm using Xiaomi charger and it's barely producing any heat with iPhone 8, definitely not something that could run into overheating issues.

Animats 7 years ago

“Over time, these harmonics add up and they become really powerful signals in the air,” explains William Lumpkins, VP of Engineering at O & S Services. “And that can be difficult—that can stop someone’s pacemaker if it’s too high of a level. Or it could short circuit someone’s hearing aid.”

"Over time, these harmonics add up?" Huh?

makecheck 7 years ago

Sounded like a ton of complexity for minimal gain. If they could for instance create a “magnet disc” phone charger that works like the watch charger, wouldn’t that be basically as convenient (drop your phone close enough to mag-snap to the charger and walk away)?

Aardwolf 7 years ago

Qi charging used to be a useful thing, but much less available now.

It doesn't need to fast charge with risk of heat, it's already very useful if it charges at a regular speed whenever you put the device on it, e.g. on your desk...

Hamuko 7 years ago

Should Apple stop announcing products before they're sure they can ship them?

  • Angostura 7 years ago

    Is this a frequent thing?

    • MBCook 7 years ago

      No. It’s EXTREMELY rare for Apple to announce something with more than about a week of lead time unless it’s likely to be leaked by a 3rd party (iPhone and FCC, media companies and Apple News/TV).

    • Hamuko 7 years ago

      AirPower

      AirPods

      White iPhone 4

      • minimaxir 7 years ago

        AirPods/White iPhone 4 were both heavily supply-constrained; it wasn't an announcement then never shipping the product.

Shivetya 7 years ago

to be honest I was never onboard. I have phone chargers that hold the phone upright and this orientation made it easy to just glance over when texts and notifications popped. If I owned a watch I would want something similar; think how many watches are displayed in a stand up case; to keep the dial easily visible.

plus in the end, the predictions of price were all elevated and in a world of ten and twenty dollar chargers the idea of a product near a hundred or over just doesn't make sense.

edit: will be interesting for those who bought the wireless charging version of the airpods or the case seprately.

  • rconti 7 years ago

    Belkin produces a thing like this; "Valet Phone Dock", which holds an iPhone and watch in view. I have one by my bedside. It's convenient with the watch because a slight tap causes it to wake up and show the time. Everything's at the 'right' angle.

namelosw 7 years ago

Been waiting for this for a long time because I always forgot to recharge something every day...

Hope this does not happen to Mac Pro.

Thinking about the subscription stuff recently it seems they do have some strategy shifting recently.

lawrenceyan 7 years ago

Gather as we witness a coup d'état in the making, as Engineering rises up against Design. Who will end up on top? Find out next time, on Dragon Ball Z!

donohoe 7 years ago

For people like myself who just bought AirPods for wireless charging, what wireless chargers are you using that you would highly recommend?

kd22 7 years ago

This is so unexpected coming from a company like Apple, I am thinking this is Apple's version of April fool's this year.

omarish 7 years ago

Revenue loss from not releasing a faulty product is infinitely better than the customer trust lost from releasing something faulty.

Animats 7 years ago

This is a good thing. There were three competing wireless charging schemes. They got together and agreed on Qi as the charging mat standard.[1] Then Apple had to go off in their own incompatible direction. This delayed charging mat deployment in hotels and such. With Apple's scheme out of the picture, everybody can go with Qi.

[1] https://www.wirelesspowerconsortium.com/

  • sgjohnson 7 years ago

    All the Apple devices that support wireless charging use Qi.

    • jandrese 7 years ago

      Well, they kind of have to since it's the only standard that that has products you can actually buy.

      It's great that they avoided fragmenting the market. Even if AirPower was great at this point it's way late to the market, and compatibility would be a constant headache for years. I'm ok with Apple throwing in the towel here and just using the damn standard.

      • hinkley 7 years ago

        Apple can show up late to a market and steal market share. Or at least they used to know how to do that...

    • badwolf 7 years ago

      Except for the Watch :(

  • ihuman 7 years ago

    Apple said they were going to work with the Qi standards team to integrate what they invented into future versions of the standard.

odyssey7 7 years ago

My guess is they looked at what they had, and thought about their hard-learned lessons from the Maps release.

tonmoy 7 years ago

Could it be that they may have found a unfixable serious bug (maybe in some extreme corner cases)?

Despegar 7 years ago

Guess the WSJ got their reporting wrong. They said it was in production.

  • bdcravens 7 years ago

    Perhaps they had started a limited run, and QC found too many units out of spec.

  • eugeniub 7 years ago

    I wonder if it really did go into production, only to be cancelled after Apple executives decided they weren't content with the current iteration after all.

eugeniub 7 years ago

My guess is that an AirPower-like mat will come back in late 2019 or 2020, after Apple updates the Apple Watch to use the same wireless charging technology as iPhones.

aheilbut 7 years ago

Why didn't they just buy uBeam??

  • resonantcharger 7 years ago

    Or better yet, buy WiTricity instead of buying PowerByProxi. Apple placed its bet on the non-resonant Qi standard instead of “thinking different” with the newer emerging resonance based alternatives.

aj7 7 years ago

From the article: “This is a very, very rare public mis-step for Apple.” Not a mis-step at all.

  • gumby 7 years ago

    It is given their usual M.O. which is not to preannounce at all.

gigatexal 7 years ago

Daaaaaamn

This is going to be Apple’s HL3

  • ihuman 7 years ago

    At least this was explicitly cancelled. IIRC Valve never came out and said development stopped; they just stopped talking about it.

notadoc 7 years ago

Great, can they cancel the horrible keyboard on the MacBook line next?

cprayingmantis 7 years ago

So they’ll cancel AirPower but they won’t revert their laptop keyboard? Come on guys my 2014 MPB can’t last forever!

veryworried 7 years ago

I don't even know why they bothered making the AirPower so complicated, especially for its first version.

Do people even care about device orientation or communication of charge levels? 90% of the purchase decision is based on just having an Apple branded power mat.

  • s17n 7 years ago

    Product decisions like this one are the whole reason why people base their purchase decisions on the Apple brand.

  • pkamb 7 years ago

    Seriously. Apple, just release a nicely-designed normal Qi charger. Upgrade it to the fancy version if/when you can. Same with a USB-C hub/dock for the laptops.

  • ihuman 7 years ago

    People don't care about device orientation, which is why the mat was supposed to work regardless of the orientation.

m0zg 7 years ago

That is a truly "magical" example of "courage". To promise (on stage!), a magical multi-charger, then continue to promise it for 2 years, and then cancel it without any explanation.

imandride 7 years ago

"Apple cancels AirPower product, citing inability to meet its high standards for hardware"

Apple claiming high quality standards for their hardware doesn't feel right; When I can't trust buying a laptop from them, in fear that it was won't "just work" for the next six months.

tomatotomato37 7 years ago

Why does this thing need to be so thin you have to cancel it over heating issues!? It's the perfect shape and size to mount a heat sink on the bottom; no one's going to give up apple products forever because there's an extra centimeter of aluminum on the bottom of their phone charger

  • hinkley 7 years ago

    Where are you moving the heat by putting aluminum on the bottom? Into the surface it's on? That won't be very conductive.

    Also heat issues with a power supply means losses. Thermodynamics might be keeping them from hitting numbers they wanted to reach. It's quite easy for an executive with some clout and bad listening skills to insist on a feature set that violates the laws of physics. I've worked on a few of those projects.

ithinkinstereo 7 years ago

For anyone interested in the challenges of true wireless charging (i.e., actual wireless, not induction-based), I highly recommend this blog from Paul Reynolds, who formerly led engineering at ubeam: https://liesandstartuppr.blogspot.com

  • minimaxir 7 years ago

    The problems with AirPower (likely multiple charging coils) are much different than the problems with uBeam (trying to circumvent the laws of physics).

    • erobbins 7 years ago

      I forget about ubeam all the time, and once a year or so some article comes up and I'm reminded about them and how utterly stupid people have to be to have given them a single dollar much less millions.

  • unethical_ban 7 years ago

    Could you explain how charging without cables, via induction, is not wireless? I can't click that link at work (uncategorized by proxy).

    • txcwpalpha 7 years ago

      When most people think "wireless", they probably associate it with things like wireless phones, wireless headphones, wireless speakers, etc. Things that can be carried around freely and their usability isn't restricted by not being connected to a wire.

      Imagine if to use "wireless" headphones, you had to hold them within 1 cm of an induction loop that transmitted the audio, otherwise they just played static. I wouldn't really consider those to be wireless in the same sense as a set of AirPods.

      At least that's the impression I got when I read "true wireless" in GP's comment.

    • Swizec 7 years ago

      It’s wireless but not touchless. Some (many?) people conflate “wireless” and “over-the-air” charging.

      You can do OTA charging but that’s a tesla coil and not very safe.

      • Hamuko 7 years ago

        >Some (many?) people conflate “wireless” and “over-the-air” charging.

        Probably doesn't help to name your product "AirPower".

      • penagwin 7 years ago

        Induction doesn't require any contact what so ever. It works through cases, and will work even if you hold your device over the charger with air in between.

        Now induction certainly has it's own set of compromises, orientation being a big one, not to mention many implementations don't have great ranges. But yes, induction itself is "contactless" and is OTA.

rock_artist 7 years ago

It seems Elon Musk companies such as Space X is what Apple would've evolved if it had a visionary leading it.

I'm not sure how much time Cook can keep his position. He's great at supply chain and operation but product quality and innovation has been degraded for many years now.

blhack 7 years ago

I feel like I'm living in a bizzare-o-world here or something with this whole wireless charging thing.

I had wireless charging in my Nexus 5 almost 6 years ago. Even back then, I bought a cheap wireless charger off of amazon for like $20, and thought it was a relatively interesting novelty. 6 years is an absolute eternity in tech, but for some reason this is being touted as some new innovative tech.

I honestly thought when apple was announcing "wireless charging" that they meant something like your entire house would be a charger while you inside of it.

Basically: no wifi, less space than a nomad. Lame. Seriously though, wireless charging even being mentioned in the marketing as though it matters seems on par with a laptop advertising that it also has WiFi. No kidding it should have wireless charging; it's 2019!

  • pwinnski 7 years ago

    The point wasn't wireless charging. They've supported Qi charging for a while. The point was wirelessly charging several devices simultaneously with no need to consider the orientation the devices being charged. That's what turns out to be so hard to deliver well that they're giving up. And no, nobody else is doing it either. Yet.

  • gumby 7 years ago

    iphones have had this feature for a while too (though not six years ago). This mat was supposed to be super-wizzy but that's not to be.

rdiddly 7 years ago

"Everything I’ve personally heard... about the AirPower delay has been related to tough engineering problems related to the laws of physics."

I had to LOL at that. Not in a cruel way, but the statement makes it sound like they're working with insane complicated stuff at the frontiers of particles and quarks and whatnot, whereas the "laws of physics" they're talking about really just revolve around the fact that a piece of copper is always going to be something like 20 orders of magnitude more electrically-conductive than air. It would be cool if they could get something like this to work without frying all our brains, but right now I guess it's basically still science fiction.

Edit: No, huh? 3 people disagree and think inductance can transmit power just as efficiently as a wire? OK granted maybe my mentioning the conductivity of air wasn't that relevant (although FYI it is indeed a difference of about 20 orders of magnitude - source: https://en.wikipedia.org/wiki/Electrical_resistivity_and_con...), but don't ignore the obvious: all it says is that copper is very good at conducting. And that's actual electrons mind you, not electrons moved around and converted to something else and back again, which is part of where the inefficiency (a.k.a. "heat") comes from. Another source of inefficiency is the fact that the field isn't contained very well... you are somewhat "broadcasting" that energy, unlike a wire which leads exactly to where you want it to go. Yes, you can transfer power that way, but because of the inefficiencies, you have to run it at a level that generates an amount of heat that they are saying is excessive.

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